{"title":"Fujifilm X","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Fujifilm X line of cameras is one of our favorite mirrorless systems available today. It occupies a unique spot among the myriad mirrorless options on the market. Known for their film simulations, Fujifilm cameras produce a distinctive look, particularly within the X-Series. If you're seeking high-performance, compact design, manual controls, and organic-looking images that don't appear digitally produced, all at an attainable price point, the Fujifilm X series is an excellent choice!\u003c!-- notionvc: f3b422d5-8899-4a0a-b891-751d10d1e22a --\u003e\u003c\/p\u003e\n\u003c!----\u003e","products":[{"product_id":"fujifilm-m-mount-adapter","title":"Fujifilm M-Mount Adapter","description":"","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44708589961531,"sku":"3539","price":259.99,"currency_code":"USD","in_stock":true}]},{"product_id":"fujifilm-xf-14mm-f2-8","title":"Fujifilm XF 14mm f2.8","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eA bright wide-angle prime, the \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003eXF 14mm f\/2.8 R\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e from \u003c\/span\u003e\u003cb data-mce-fragment=\"1\"\u003eFUJIFILM\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e is a 21mm-equivalent lens featuring a broad angle of view well-suited for landscape, interior, and astrophotography applications. Its optical design incorporates a pair of aspherical elements to control distortion and spherical aberrations, and three extra-low dispersion elements are also featured, which help to reduce color fringing for improved clarity. A Super EBC coating is used, too, to reduce flare and ghosting for improved color accuracy and contrast when working in bright and backlit situations.\u003c\/span\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44708590879035,"sku":"3737","price":999.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/3737-00.jpg?v=1679059715"},{"product_id":"fujifilm-xf-55-200mm-f3-5-4-8-ois","title":"Fujifilm XF 55-200mm f3.5-4.8 OIS","description":"\u003cp\u003eBuilt with an optical design that offers a large maximum aperture, and a linear motor that delivers high-speed AF performance, while featuring the image stabilization function that allows the use of shutter speeds 4.5 stops slower.\u003c\/p\u003e\n\u003cp\u003eThis is a lens you can trust even in the toughest of the shooting conditions.\u003cbr\u003eUsing high-performance glass lens elements throughout.\u003c\/p\u003e\n\u003cp\u003eContaining two ED lens elements, including one Super ED lens element that boasts performance equivalent to that of fluorite lens, to control chromatic aberration, which typically occurs in long focal lengths.\u003c\/p\u003e\n\u003cp\u003eSharp and crisp image description across its entire zoom range.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239382675819,"sku":"3741","price":849.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/3741-00.jpg?v=1679059716"},{"product_id":"fujifilm-xf-18-55mm-f2-8-4-0","title":"Fujifilm XF 18-55mm f2.8-4.0","description":"\u003cp\u003eWith this single versatile zoom featuring a maximum aperture of F2.8 and a broad focal length range from 27mm* wide angle to 84mm* telephoto, the photographer can respond to a variety of scenes. \u003c\/p\u003e\u003cp\u003eSuperbly portable thanks to its compact size, the fast linear motor-driven autofocus and the built-in functionality of four stops of image stabilization ensure comfortable, confident shooting even in challenging situations.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44708593369403,"sku":"3742","price":699.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/3742-00.jpg?v=1679059717"},{"product_id":"fujifilm-xf-16-55mm-f2-8-r-lm-wr","title":"Fujifilm XF 16-55mm f2.8 R LM WR","description":"\u003cp\u003eThe Fujifilm XF 16-55mm f2.8 R LM WR is a premier weather-sealed standard zoom lens offering a versatile focal range equivalent to 24mm to 84mm with a constant f\/2.8 aperture. Its sophisticated optical construction, featuring 17 elements in 12 groups—including three aspherical and three ED elements—minimizes aberrations for exceptional sharpness across the frame. Advanced coatings like HT-EBC and Nano-GI reduce flare and ghosting, ensuring clear, high-contrast images. The lens delivers smooth, circular bokeh with nine rounded aperture blades and benefits from Lens Modulation Optimizer technology when paired with compatible X Series cameras. Fast, quiet autofocus is achieved via twin linear motors, while robust weather sealing supports use in challenging conditions down to -10°C.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239380808043,"sku":"3743","price":1199.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/3743-00.jpg?v=1679059722"},{"product_id":"fujifilm-xf-18mm-f2-0","title":"Fujifilm XF 18mm f2.0","description":"","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44708593991995,"sku":"3744","price":699.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/3744-00.jpg?v=1679059724"},{"product_id":"fujifilm-xf-35mm-f1-4","title":"Fujifilm XF 35mm f1.4","description":"","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44708594090299,"sku":"3745","price":599.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/3745-00.jpg?v=1679059723"},{"product_id":"fujifilm-xf-60mm-f2-4","title":"Fujifilm XF 60mm f2.4","description":"","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44708594123067,"sku":"3746","price":779.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/3746-00.jpg?v=1679059725"},{"product_id":"fujifilm-xf-16mm-f1-4","title":"Fujifilm XF 16mm f1.4","description":"\u003cp\u003eThe lens has a fixed focal length of 16mm (24mm in 35mm format equivalent) and offers a dramatic wide field of view and stunning optical performance. The F1.4 maximum aperture delivers high image quality in low-light conditions and bokeh-rich macro photography with the minimum working distance of 15cm. Featuring high-speed autofocus, a weather- and dust-resistant structure that can work in temperatures as low as -10°C, and great portability thanks to its compact size, the shooting possibilities are further expanded.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003e13 elements in 11 groups and Nano GI Coating for high image quality\u003c\/h3\u003e\n\u003cp\u003eThe optical design includes two aspherical elements and two ED (extra low-dispersion) elements, which reduce spherical and chromatic aberrations to deliver sharp, rich image quality even at the widest aperture of F1.4. The image quality is further enhanced by Fujifilm’s proprietary HT-EBC coating applied to the all lens surfaces and Nano GI Coating on the rear surface of G1 lens. This alters the refractive index between glass and air, to reduce ghosting and flare from diagonal incident light.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eMinimum working distance of 15cm\u003c\/h3\u003e\n\u003cp\u003eBy getting closer to a subject the bokeh is enhanced and perspective is more dynamic, which gives the wide-angle photographer greater creativity. Use the XF16mmF1.4 R WR to photograph a plate of food with the restaurant in the background, for example, or a water droplet on a plant with forest in the background and both the subject and its surroundings can be captured at the same time. High image quality is achieved throughout the focus range by correcting various aberrations, even at minimum working distance of 15cm, and a Floating Focus System driven by two focus groups that work in conjunction with each other according to the working distance.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eHigh-speed autofocus as fast as 0.11sec*\u003c\/h3\u003e\n\u003cp\u003eThe focus ring comes with a depth-of-field scale, which is perfect for street photographers. By calculating the distance and adjusting the aperture setting, users can shoot spontaneously.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eFocus ring with depth-of-field scale\u003c\/h3\u003e\n\u003cp\u003eFocus ring comes with depth of field scale, perfect for snap shooters. By measuring the distance and adjusting the aperture setting, one can spontaneously shoot with no delay.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eWeather- and dust-resistant\u003c\/h3\u003e\n\u003cp\u003eThe weather-resistant structure features 9 seals in 8 areas on the lens barrel. These keep the lens protected from sudden rain, dust and splashes of water.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eLightweight and compact\u003c\/h3\u003e\n\u003cp\u003eAt approx. 375g the lens is around 40% of the weight of its DSLR equivalent. This is great news for all photographers who want a versatile lens that delivers the highest optical performance in a very compact size.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eOptional Accessories, Lens Hood LH-X16 (Sold separately)\u003c\/h3\u003e\n\u003cp\u003eThe pursuit of premium quality extends to the high-precision finish of the metal lens hood, and multiplies the pleasure of ownership.\u003cbr\u003e\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239382544747,"sku":"3747","price":1199.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/3747-00.jpg?v=1679059730"},{"product_id":"fujifilm-xf-90mm-f2-0-r-lm-wr","title":"Fujifilm XF 90mm f2.0 R LM WR","description":"\u003ch3\u003eFast-aperture optic delivers strong bokeh and ultra-sharp images\u003cbr\u003e\n\u003c\/h3\u003e\u003cp\u003eThe FUJINON XF90mmF2 R LM WR is a fast-aperture prime lens with a focal length equivalent to 137mm* and a maximum aperture of F2.0, that delivers ultra-sharp images with rich bokeh even at the maximum aperture setting. The optical construction of 11 elements in 8 groups (including three ED glass elements) minimizes vignetting and creates beautiful bokeh thanks to the rounded diaphragm, which makes it perfect for portraiture as well as other applications.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eUltra-sharp images even at the maximum aperture\u003c\/h3\u003e\u003cp\u003eThe optical construction comprises 11 elements in 8 groups, including three ED (extra low-dispersion) elements, which reduces chromatic aberrations to deliver sharp, rich images even at the widest aperture of F2.0.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eBeautiful bokeh\u003c\/h3\u003e\u003cp\u003eThe rounded aperture blades combined with an optical construction designed to minimize vignetting creates beautiful circular bokeh right to the edge of the image. In addition, stunning depth is possible in images thanks to the differentiation between the razor-sharp subject and the bokeh in front and behind it\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eHigh-speed autofocus as fast as 0.14sec* thanks to a newly-developed Quad Linear Motor\u003c\/h3\u003e\u003cp\u003eA linear motor is fast, quiet and accurate, but here four magnets are used for higher torque. The high-speed autofocus provides a more versatile shooting experience, allowing users to quickly react to subtle changes in a subject's facial expression.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eClose focusing to 60cm and 0.3x magnification (35mm format equivalent)\u003c\/h3\u003e\u003cp\u003eThe close focusing capabilities of the FUJINON XF90mmF2 R LM WR allow you to isolate key parts of a subject so you can shoot dramatic portraits or close-ups of flowers and insects.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eWeather, Dust, and Freeze Resistance\u003c\/h3\u003e\u003cp\u003eThe lens features a weather- and dust-resistant structure with seven seals on the lens barrel. It can also work in temperatures as low as -10°C. This keeps the lens protected from rain, dust and splashes of water when shooting outdoors.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eLightweight and compact\u003c\/h3\u003e\u003cp\u003eThe lens weighs approx 540g, and is compact too, with a filter thread measuring just 62mm. The combined weight with the XF56mmF1.2 R is less than 1kg – great news for portrait photographers who want to travel light and still shoot with prime lenses for sharp images and strong bokeh.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239381496171,"sku":"3749","price":1149.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/3749-00.jpg?v=1679059730"},{"product_id":"fujifilm-xf-50-140mm-f2-8-wr-ois","title":"Fujifilm XF 50-140mm f2.8 WR OIS","description":"\u003ch3\u003eA telephoto zoom packed with the latest technology\u003c\/h3\u003e\n\u003cp\u003eA telephoto zoom offering the most frequently used telephoto focal lengths, equivalent to 76mm* to 213mm*, and a maximum aperture of F2.8. It features the latest technology, including dust \/ water and low temperature resistance, a triple linear motor, and the world's top image stabilization technology in its class, so that users do not miss a shot in any conditions. Its advanced performance makes it a perfect choice, not only for portraiture and snapshots, but also to capture fast-moving subjects in sports or wildlife photography, and for general outdoor nature photography.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eOptical design for flagship telephoto zoom image quality\u003c\/h3\u003e\n\u003cp\u003eTo deliver the best image quality in its class, this luxurious telephoto zoom uses an optical construction comprising 23 glass elements in 16 groups, with five ED lens elements and one Super ED lens element comparable to a fluorite lens. This maximizes the reduction of chromatic aberrations and delivers high resolving power.\u003cbr\u003e\u003cbr\u003eApplying Fujifilm's unique HT-EBC (High Transmittance Electron Beam Coating) to the entire area of the lens surface ensures ghosting and flare are controlled for sharp, clear images. Also, using the newly developed Nano-GI (Gradient Index) coating technology, which alters the refractive index between glass and air, ghosting and flare are effectively reduced for diagonal incident light.\u003c\/p\u003e\n\u003cp\u003eLike other XF lenses, seven rounded aperture blades create a smooth, circular bokeh. An optical design has been used to produce beautiful bokeh at both front and back.\u003cbr\u003e\u003cbr\u003eAn inner zooming mechanism means the lens does not change length so the lens' balance remains the same throughout the zoom range.\u003cbr\u003e\u003cbr\u003eBy combining this lens with an X Series camera body* with Lens Modulation Optimizer** (LMO) technology, the performance from the lens is improved even further. LMO corrects for diffraction*** to produce images with edge-to-edge sharpness and create a realistic three-dimensional effect, even at small apertures.\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eHigh-speed, quiet autofocus thanks to the world's first Triple Linear Motor\u003c\/h3\u003e\n\u003cp\u003eAn Inner Focusing System*4 is used for high-speed AF. By reducing the weight of the focus lens and mounting the Triple Linear Motor at intervals of 120°, high-speed, quiet AF is possible.\u003cbr\u003e\u003cbr\u003eFaster AF is possible when by combining this lens with an X Series camera body offering Phase Detection AF. Combined with the near-silent shutter sound, photos can be taken unnoticed in quiet locations.\u003cbr\u003e\u003cbr\u003eAs AF operates using a signal from the imaging sensor, extremely high-precision focusing is possible.\u003cbr\u003e\u003cbr\u003eWith a minimum working distance of 1m for the entire zoom range, this lens is also great for close ups.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eWorld's most advanced 5.0-stop image stabilization function\u003c\/h3\u003e\n\u003cp\u003eThanks to a high-performance gyro sensor and unique algorithm that cancels drift, the FUJINON LENS XF50-140mmF2.8 R LM OIS WR delivers the best image stabilization performance in its class. Combined with a bright F2.8 aperture, handholding is now possible in new areas for a telephoto zoom.\u003c\/p\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eWeather resistant, dust-resistant and -10°C low-temperature operation\u003c\/h3\u003e\n\u003cp\u003eBy applying seals to each portion of the barrel, the lens is weather-resistant, dust-resistant and -10°C low-temperature operation, making it the perfect companion for the FUJIFILM X-T1, which has the same levels of protection.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eHigh build quality and comfortable operation\u003c\/h3\u003e\n\u003cp\u003eBoth the focus and aperture rings are metal, plus metal is also used on the exterior of the lens body for a high-quality finish. Thanks to long-term experience and broaden know-how for other top-end professional lens fields such as Broadcasting and CinemaScope, the texture and torque on the rings makes for comfortable shooting. The lens mount is made from brass for improved strength.\u003cbr\u003eCombined with a camera body, the lens is approximately 60% of the weight of a full-size system*5, considerably reducing the burden on the photographer.\u003cbr\u003e\u003cbr\u003eThe AF+MF function enables seamless manual focusing. After pressing the shutter to autofocus on the subject, fine adjustments can then be made using the manual focus ring.*6\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eCompatible with the 1.4x and 2.0x Teleconverter\u003c\/h3\u003e\n\u003cp\u003eThe lens offers compatibility with the 1.4x Teleconverter (XF1.4X TC WR) and 2.0x Teleconverter (XF2X TC WR).\u003c\/p\u003e\n\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth\u003eWith XF1.4X TC WR\u003c\/th\u003e\n\u003ctd\u003e70mm-196mmF4 (equivalent to 107mm-299mm in the 35mm format)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eWith XF2X TC WR\u003c\/th\u003e\n\u003ctd spellcheck=\"false\"\u003e100mm-280mmF5.6 (equivalent to 152mm-427mm in the 35mm format)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239383003499,"sku":"3753","price":1899.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/3753-00.jpg?v=1679059736"},{"product_id":"fujifilm-xf-1-4x-tc-wr","title":"Fujifilm XF 1.4x TC WR","description":"\u003ch3\u003eTeleconverter for X Mount lenses\u003c\/h3\u003e\u003cp\u003eThe \"FUJINON TELECONVERTER XF1.4X TC WR\" is a high-performance teleconverter capable of multiplying the focal length of mounted lenses* by 1.4x. Although the aperture becomes one f-stop higher when mounted, the teleconverter features an excellent optical design with a construction of 7 elements in 3 groups to maintain the optical performance of the original lens. Also, thanks to the unified design when mounted to a compatible lens*, the teleconverter is weather and dust-resistant and operates at temperatures as low as -10°C. This makes it possible to be used with confidence outdoors when used with the weather and dust-resistant camera body and lens.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eHigh image quality design which maintains the optical performance of the original lens\u003c\/h3\u003e\u003cp\u003eConstruction of 7 elements in 3 groups maintains the optical performance of the original lens.\u003cbr\u003eBy using the optimal image quality parameters for the overall characteristics of the original lens and 1.4x teleconverter, an excellent imaging performance with great aberration suppression can be achieved even when the focal length is multiplied by 1.4x.\u003cbr\u003eThe camera displays and records information reflecting the change in aperture and focal length when the teleconverter is mounted.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eThe camera’s autofocus performance is unaffected by the addition of the teleconverter\u003c\/h3\u003e\u003cp\u003eAn AF speed equivalent to that of the lens by itself is still achieved when the teleconverter is mounted.\u003cbr\u003eThanks to mirrorless cameras’ “Live View” Contrast Detection autofocus, shooting at minimum aperture values is still possible despite the f-stop being increased by mounting the teleconverter. Also, accurate focusing at super-telephoto focal lengths with shallow depth of field is possible thanks to the AF performed by the image sensor.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eWeather and dust-resistant and -10°C low-temperature operation\u003c\/h3\u003e\u003cp\u003eUsing the teleconverter with a weather-resistant camera and lens, such as the \"FUJIFILM X-T1\" premium mirrorless camera and the \"FUJINON LENS XF50-140mmF2.8 R LM OIS WR\", does not affect the weather resistance of the system.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eHigh-grade subtle appearance\u003c\/h3\u003e\u003cp\u003eThe teleconverter’s high grade metal exterior has been designed with the X system in mind. When attached to a compatible FUJINON lens, the two products appear as one single lens.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239381266795,"sku":"9321","price":499.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/9321-00.jpg?v=1679060501"},{"product_id":"fujifilm-xf-100-400mm-f4-5-5-6-lm-ois-wr","title":"Fujifilm XF 100-400mm f4.5-5.6 LM OIS WR","description":"\u003ch3\u003eSuper Telephoto Zoom Lens\u003c\/h3\u003e\n\u003cp\u003eThe FUJINON XF100-400mmF4.5-5.6 R LM OIS WR is a super telephoto zoom lens that covers a 35mm focal length equivalent of 152-609mm. The high performance optical construction of 21 elements in 14 groups includes five ED lenses and one Super ED lens to help reduce chromatic aberration that often occurs in telephoto lenses. As a result, it delivers the highest image quality in its class. The lens has been designed for handheld shooting with a 5.0-stop* image stabilization system and weighs less than 1.4kg. Linear motor for fast autofocusing makes it perfect for shooting fast-moving subjects including aircraft and motorsports. The lens is also both water and dust resistant and can operate in temperatures as low as -10°C, so it’s suitable for use in a wide range of outdoor shooting conditions. A fluorine coating has also been applied to the front lens element to repel water and dirt, further improving the toughness of the lens.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eReduced chromatic aberration to help deliver high resolution images\u003c\/h3\u003e\n\u003cp\u003eThe optical construction of 21 elements in 14 groups, which includes five ED lenses and a Super ED lens, delivers results comparable to a fluorite lens, and by reducing axial chromatic aberration it produces images packed with detail. The maximum magnification is 0.19x, enabling users to shoot telephoto macro images.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eClass-leading 5.0-stop* image stabilization\u003c\/h3\u003e\n\u003cp\u003eA 5.0-stop image stabilization system — the most powerful in any super telephoto zoom lens — produces shake-free results even at the maximum telephoto setting of 609mm (35mm format equivalent). Also, if panning is detected, the lens automatically switches camera shake correction to the vertical plane only.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eFast, quiet AF thanks to twin linear motors\u003c\/h3\u003e\n\u003cp\u003eTwin linear motors are used to deliver fast focusing on moving subjects. The motors are also quiet, so the lens is ideal for shooting live music performances and theatre productions. Even faster AF shooting is possible with the focus limiter function, which limits the close focusing point to 5m.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eCompact and lightweight design\u003c\/h3\u003e\n\u003cp\u003eThanks to a weight of less than 1.4kg, the strain of shooting handheld has been substantially reduced. When mounted to an X-T1 body, the combined weight is below 2kg, so it's easier to keep moving while shooting. What’s more, the weight distribution of the lens when attached to a body makes it feel lighter than it really is.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eWater \/ dust resistance, -10°C low-temperature operation and fluorine coating\u003c\/h3\u003e\n\u003cp\u003eThe lens features 13 water and dust resistant seals at 12 points, allowing you to shoot with confidence in tough outdoor environments.\u003cbr\u003eThe fluorine coating applied to the front lens element is water repellent so it’s less susceptible to smudges and can easily be cleaned.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eLens hood with a polarizing filter window and lock mechanism\u003c\/h3\u003e\n\u003cp\u003eThe lens hood features a sliding window so a polarizing filter can still be accessed even when the hood is in place. The hood also features a locking mechanism to keep securely attached to the lens.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch3\u003eCompatible with the 1.4x and 2.0x Teleconverter\u003c\/h3\u003e\n\n\n\u003cp\u003eThe lens offers compatibility with the 1.4x Teleconverter (XF1.4X TC WR) and 2.0x Teleconverter (XF2X TC WR).\u003c\/p\u003e\n\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth\u003eWith XF1.4X TC WR\u003c\/th\u003e\n\u003ctd\u003e140mm-560mmF6.4-8 (equivalent to 213mm-853mm in the 35mm format)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eWith XF2X TC WR\u003c\/th\u003e\n\u003ctd spellcheck=\"false\"\u003e200mm-800mmF9-11 (equivalent to 305mm-1,219mm in the 35mm format)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239380250987,"sku":"10152","price":2249.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/10152-00.jpg?v=1679060518"},{"product_id":"fujifilm-x-rear-lens-cap","title":"Fujifilm X Rear Lens Cap","description":"\u003ch3\u003eLens Rear Cap RLCP-001\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\n\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eCompatibility\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFUJIFILM X Mount Lens\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44708657234235,"sku":"21839","price":16.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/21839-00.jpg?v=1679060549"},{"product_id":"fujifilm-xf-18-135mm-f3-5-5-6-lm-ois-wr","title":"Fujifilm XF 18-135mm f3.5-5.6 LM OIS WR","description":"\u003ch3\u003eGenuine Versatile Lens\u003c\/h3\u003e\u003cp\u003eThe high-magnification zoom lens XF18-135mmF3.5-5.6 R LM OIS WR covers a wide range of shooting scenes, from wide angles equivalent to 27mm* to telephoto 206mm* equivalent, has the world's most advanced 5.0-stop image stabilization effect** and has weather resistant structure with sealing applied to more than 20 areas.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eCovering a wide shooting range, from wide angles equivalent to 27mm* to telephoto 206mm* equivalent\u003c\/h3\u003e\u003cp\u003eThe lens can be used for many subjects in various shooting scenes as it covers frequently used angles of view. These include wide angle, often used for shooting landscapes and architecture with an excellent sense of perspective (27mm*), a normal angle of view that naturally captures the image as is (35mm*, 40mm*, 50mm*), and telephoto, which symbolically cuts out portraits and sports scenes (85mm*, 135mm*, 200mm* with its 7.5x zoom.\u003c\/p\u003e\u003cp\u003eIn order to realize high descriptive performance with sharpness and rich contrast from wide angle to telephoto, high-performance glass materials including 4 aspherical glass lenses and 2 ED glass lenses are used. Multi-layer coating HT-EBC, which has high permeability (99.8%) and low reflectance (0.2%), is applied to the entire lens to effectively reduce lens flare and ghosting, which often occur in backlight conditions. Utilizing the wide zoom range of the lens, there is more freedom in composition and selecting angles.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eFast autofocus (max. 0.10 sec.)**, silent operation\u003c\/h3\u003e\u003cp\u003eThe XF18-135mmF3.5-5.6 R LM OIS WR utilizes an inner focus mechanism*** for rapid autofocusing speeds. This was enabled by making the focus lens lighter and installing a linear motor. By combining this lens with the X-series camera body*4 which is compatible with phase detection AF, smooth photography is offered with faster AF.\u003c\/p\u003e\u003cp\u003eLinear motor technology which directly drives the focus lens creates low noise for silent operation when shooting movies.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eWorld's most advanced 5.0-stop image stabilization function\u003c\/h3\u003e\u003cp\u003eIn order to realize the world's most advanced 5.0-stop image stabilization performance, performance to detect movement in the low-frequency band was improved, and an algorithm to accurately sense blur from the detected signal was developed. Correction performance improved by 2 times in the low-speed shutter range. This helps to support a lightly-equipped shooting style without the use of a tripod.\u003c\/p\u003e\u003cp\u003eThe newly adopted high-precision gyro sensor is installed with quartz oscillators which detect movement from high frequency to low frequency bandwidth.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eWeather resistant structure\u003c\/h3\u003e\u003cp\u003e\u003cbr\u003eA weather resistant structure with applied sealing on 20 areas on the lens barrel is tough against various changes that occur in a natural environment, such as sudden rain, dust, and splashes of water.\u003c\/p\u003e\u003cp\u003eUsers can focus more on shooting by using the lens together with the premium mirrorless camera FUJIFILM X-T1, which has a weather resistant structure, as well as with the dedicated vertical grip \"VG-XT1\".\u003c\/p\u003e\u003cp\u003eIn order to improve the feel when adjusting zoom, a ventilator is placed in the interior of the bottom of the lens barrel. The structure effectively prevents dust particles and moisture from getting into the lens to allow for smooth operation.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eLight-weight and compact design for excellent mobility\u003c\/h3\u003e\u003cp\u003eA wide shooting range, image stabilization function, and a weather resistant structure are realized in a size that weighs only 490g. When combined with the FUJIFILM X-T1, a light weight of just 930g will expand the area of activities of the photographer to help capture more photo opportunities.\u003c\/p\u003e\u003cp\u003e4 \"aspherical lenses\" have been adopted, each of which deliver the performance of multiple general spherical lenses together, are used to realize extremely short optical length. With an easily maneuverable size and good holding balance with the total lens length, a comfortable shooting style is promised.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239384346987,"sku":"83964","price":999.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/83964-00.jpg?v=1679060792"},{"product_id":"fujifilm-np-w126s-rechargeable-battery","title":"Fujifilm NP-W126S Rechargeable Battery","description":"\u003cp\u003eFor using the maximum power of your mirrorless camera, the \u003cstrong\u003eFUJIFILM NP-W126S Li-Ion Battery Pack\u003c\/strong\u003e has been designed to better manage heat and ensure lightning fast camera performance. This battery is also compatible with older cameras that use the NP-W126 battery pack, but users will not see any performance advantages in those bodies.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44708672864571,"sku":"84465","price":96.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/84465-00.jpg?v=1679060794"},{"product_id":"fujifilm-xf-2x-tc-wr","title":"Fujifilm XF 2x TC WR","description":"\u003ch3\u003eTeleconverter for X Mount lenses\u003c\/h3\u003e\u003cp\u003eThe \"FUJINON TELECONVERTER XF2X TC WR\" is a high-performance teleconverter capable of multiplying the focal length of mounted lenses* by two. It features an excellent optical design with a construction of 9 elements in 5 groups to maintain the optical performance of the original lens. Also, thanks to the unified design when mounted to a compatible lens, the teleconverter is weather and dust-resistant and operates at temperatures as low as -10°C. This makes it possible to be used with confidence outdoors when used with the weather and dust-resistant camera body, and lens.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eHigh image quality design which maintains the optical performance of the original lens*\u003c\/h3\u003e\u003cp\u003eConstruction of 9 elements in 5 groups maintains the optical performance of the original lens.\u003c\/p\u003e\u003cp\u003eBy using the optimal image quality parameters for the overall characteristics of the original lens and 2x teleconverter, excellent imaging performance with great aberration suppression is still achieved.\u003c\/p\u003e\u003cp\u003eThe aperture becomes two f-stops higher when the teleconverter is mounted, and the camera displays and records information reflecting the change in aperture and focal length.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eAutofocus performance\u003c\/h3\u003e\u003cp\u003ePhase detection AF is still available when using the XF50-140mmF2.8 R LM OIS WR with the 2x teleconverter mounted.\u003c\/p\u003e\u003cp\u003eContrast Detection AF is still available when using the XF100-400mmF4.5-5.6 R LM OIS WR with the 2x teleconverter mounted. Accurate focusing at super-telephoto focal lengths with shallow depth of field is possible thanks to the AF performed by the image sensor thanks to mirrorless cameras' \"Live View\".\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eThe optical image stabilization performance\u003c\/h3\u003e\u003cp\u003eThe camera's optical image stabilization performance** is unaffected by the addition of the teleconverter.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eWeather and dust-resistant and -10°C low-temperature operation\u003c\/h3\u003e\u003cp\u003eUsing the teleconverter with a weather-resistant camera, such as the FUJIFILM X-T1 or X-Pro2 mirrorless digital camera and the FUJINON XF50-140mmF2.8 R LM OIS WR or XF100-400mmF4.5-5.6 R LM OIS WR lens does not affect the weather resistance of the system.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eHigh-grade subtle appearance\u003c\/h3\u003e\u003cp\u003eThe teleconverter's high-grade metal exterior has been designed with the X system in mind. When attached to a compatible FUJINON lens, the two products appear as one single lens.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239383429483,"sku":"148445","price":499.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/148445-00.jpg?v=1679060903"},{"product_id":"fujifilm-xf-80mm-f2-8-r-lm-ois-wr","title":"Fujifilm XF 80mm f2.8 R LM OIS WR","description":"\u003cp\u003eFUJINON XF80mmF2.8 R LM OIS WR Macro Lens features a focal length equivalent to 122mm (on a 35mm format), a maximum aperture of F2.8, and 1.0x magnification factor, a first in the X Series interchangeable lens range. By achieving high resolving power at the focus point and beautiful bokeh, this lens is optimal for shooting flowers and nature photos. Combine this lens with Fujifilm’s unique Film Simulation such as Velvia, for truly stunning close up images.\u003c\/p\u003e\u003cp\u003eThis lens supports hand-held shooting thanks to the Optical Image Stabilizer system suppressing shift shake*. The lens also provides a fast and silent Auto Focus system by adopting linear motors. The exterior design is luxurious yet robust, so you can get a premium feel. The aperture and focusing rings have been designed to be comfortable and easy to use. The lens is also weather and dust resistant and can operate in temperatures as low as -10°C, so it is suitable for use in a wide range of outdoor shooting conditions. A fluorine coating has also been applied to the front lens element to repel water and dirt, further improving the toughness of the lens.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eHigh resolving power and beautiful bokeh\u003c\/h3\u003e\u003cp\u003eAn optical construction of 16 elements in 12 groups, including one aspherical lens, one Super ED lens, and three ED lenses has been adopted. Chromatic aberrations are suppressed by arranging the ED lenses in a well-balanced position and spherical aberrations are suppressed thanks to the aspherical lens, securing high resolution performance.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eBeautiful macro image thanks to newly adopted AF system\u003c\/h3\u003e\u003cp\u003eAdopts Floating Focus System\u003cspan class=\"note\"\u003e*\u003c\/span\u003e, divides focus lens group into \"Front Focus Group\" and \"Rear Focus Group\", and drives them depending on the shooting distance with high accuracy. This system leads to high resolution when shooting macro, where the aberrations become easily noticeable.\u003c\/p\u003e\u003cp\u003eA newly developed \"Ball Slide System\" controls lens movement by arranging ceramic balls along the guide rail. This system makes it possible to achieve high image quality from the center to the edge by suppressing any inclination of the two focus lens groups and keep its clearance with high accuracy.\u003c\/p\u003e\u003cp\u003eThe focus lens groups move within the lens barrel meaning that the length of the lens does not change. Therefore there is no need to worry about accidentally touching the object you are shooting.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eOIS suppressing Shift Shake\u003c\/h3\u003e\u003cp\u003eThe lens has adopted the Optical Image Stabilization system to suppress shift shake, which can have a larger impact when shooting macro. Angle shake and shift shake is suppressed by using a gyro sensor and an acceleration sensor with high accuracy, which achieves 5-stop image stabilization (CIPA guidelines).\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eFast and quiet AF\u003c\/h3\u003e\u003cp\u003eThe focus lens is driven by a linear motor which is both quiet and quick, achieving fast and silent AF.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eWeather and Dust resistant, -10°C low-temperature operation with fluorine coating\u003c\/h3\u003e\u003cp\u003eThe lens features 11 weather and dust resistant seals, allowing you to shoot with confidence in tough outdoor environments.\u003c\/p\u003e\u003cp\u003eThe fluorine coating, which has been applied to front lens elements, is water repellent, less susceptible to smudges and is easily cleaned.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eCompatible with the 1.4x and 2.0x Teleconverter\u003c\/h3\u003e\u003cp\u003eThe lens offers compatibility with the 1.4x Teleconverter (XF1.4X TC WR) and 2.0x Teleconverter (XF2X TC WR), so it can be used as telephoto macro lens.\u003cgrammarly-extension class=\"_1KJtL\"\u003e\u003c\/grammarly-extension\u003e\u003c\/p\u003e\u003cdiv data-grammarly-part=\"highlights\" class=\"u_fNK\"\u003e\u003cdiv\u003e\u003cdiv\u003e\u003cdiv\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003cdiv data-grammarly-part=\"button\" class=\"u_fNK\"\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cdiv class=\"_5WizN _1QzSN\"\u003e\u003cdiv class=\"_3YmQx\"\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth\u003eWith XF1.4X TC WR\u003c\/th\u003e\n\u003ctd\u003e112mmF4 (equivalent to 171mm in the 35mm format)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth\u003eWith XF2X TC WR\u003c\/th\u003e\n\u003ctd spellcheck=\"false\"\u003e160mmF5.6 (equivalent to 244mm in the 35mm format)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44708692820283,"sku":"243342","price":1399.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/243342-00.jpg?v=1679061028"},{"product_id":"nitecore-fujifilm-fx1-np-w126s-charger","title":"Nitecore Fujifilm FX1 NP-W126S Charger","description":"\u003ch1\u003eNITECORE FX1 At-A-Glance\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eDual slot USB charger for Fujifilm NP-W126 and NP-W126S camera batteries\u003c\/li\u003e\n\u003cli\u003eTakes only 2 hours to fully charge two batteries\u003c\/li\u003e\n\u003cli\u003eMaximum output of 1000mA\u003c\/li\u003e\n\u003cli\u003eHigh definition LCD to display real time charging information\u003c\/li\u003e\n\u003cli\u003eMonitors battery health, displaying battery voltage, charging current, battery temperature, and charged volume.\u003c\/li\u003e\n\u003cli\u003eCompatable with multiple input sources including USB adaptors, power banks, and solar panels\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch1\u003eIncluded in the Box\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli\u003eFX1 charger\u003c\/li\u003e\n\u003cli\u003eInstruction manual\u003c\/li\u003e\n\u003cli\u003eWarranty card\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch1\u003eDual Slot Charger for Fujifilm NP-W126 and NP-W126S Batteries\u003c\/h1\u003e\n\u003cp\u003eIntroducing the NITECORE FX1 Dual-Slot USB Travel Charger that is specifically designed to recharge Fujifilm NP-W126 and NP-W1236S camera batteries. With a dual port design, the FX1 simultaneously charges two batteries in only 2 hours, ensuring your camera will be ready whenever you need it. You will never need to untangle the cord of your FX1 as the built-in USB charging input simply stows away in a secure side trough to save space and prevent wear. Weighing less than 3 ounces, the compact and lightweight design of the FX1 makes it an ideal solution for portable charging without taking up extra room in your bag.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch1\u003eCompact Design for Convenient On-the-Go Charging\u003c\/h1\u003e\n\u003cp\u003eThe brightly lit LCD display reports real-time battery information, including battery health, voltage, charging current, temperature, and charged volume. No need to worry about overcharging your batteries as the FX1 offers an intelligent USB charging management system that automatically applies the correct charging currents and prevents damage caused by improperly inserted batteries. Compatible with universally available USB power sources like laptops, power banks, adapters, and solar panels, the FX1 is the perfect charger for traveling.\u003c\/p\u003e","brand":"Nitecore","offers":[{"title":"Default Title","offer_id":44708697997627,"sku":"357984","price":29.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/357984-00.jpg?v=1679061105"},{"product_id":"fujifilm-xf-8-16mm-f2-8-r-lm-wr","title":"Fujifilm XF 8-16mm  f2.8 R LM WR","description":"\u003ch3\u003eUltra-wide angle zoom with a constant maximum aperture of F2.8\u003c\/h3\u003e\n\u003cp\u003eThe XF8-16mmF2.8 R LM WR is a fast ultra-wide angle zoom lens that has a constant maximum aperture of F2.8 and is equivalent to 12-24mm in the 35mm format. It complements the other constant F2.8 zoom lenses (XF16-55mmF2.8 R LM WR and XF50-140mmF2.8 R LM OIS WR) to create a premium trio of lenses that covers the focal lengths equivalent from 12mm all the way to 213mm in the 35mm format. The lens’ outstanding edge-to-edge image-resolving performance and F2.8 maximum aperture makes this product a perfect choice for landscape and architecture photography with an emphasized sense of perspective, interior photography at restaurants and hotels, as well as nightscape and astrophotography.\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eExtremely wide\u003c\/h3\u003e\n\u003cp\u003eThe XF8-16mmF2.8 uses three Super ED and three ED elements to control chromatic aberrations. Light guided through the lens gives the picture a rich texture with astonishing clarity. This extraordinary lens is a culmination of FUJIFILM's expertise in optics. Using our unique design and uncompromising philosophy for manufacturing large-diameter aspherical lenses.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eF2.8, your passport to a new territory\u003c\/h3\u003e\n\u003cp\u003eThis large-diameter lens with fast constant F2.8 aperture allows you photographic freedom in low light conditions, like when the moon is the brightest object in your shot. Its incredible sharpness even when wide open proves its true worth.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\u003ch3\u003eNo compromise\u003c\/h3\u003e\n\u003cp\u003eFUJIFILM uses Super EBC coating to prevent light reflections, Nano GI coating gently controls the refractive index, and fluoride coating repels dirt. 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With a zoom range of 24mm-200mm and a maximum guide number of 60 at 200mm, the EF-60\nShoe Mount Flash is perfect for either TTL or manual applications. The new EF-60 shoe mount flash can be used either\non or off camera when it is combined with the optional EF-W1 Wireless Commander (sold separately), which uses radio-\ncontrolled 2.4 GHz wireless communications to remotely trigger the EF-60. The EF-60 is also compatible with the Nissin\nAir10s Remote, which allows for integration with other Nissin Air System (NAS) compatible flashes (i60A, Di700A, MG\nSeries).\n\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eImpressive power with multiple professional features to provide absolute creative control over an image: EF-60 is\nFujifilm’s first wireless shoe mount flash that is radio-controlled. It provides X Series and GFX System users with\nimpressively powerful output and professional features in a compact and portable design. With a zoom range of 24mm-200mm and a maximum guide number of 60 at 200mm, this flash is perfect for either TTL or manual\napplications and can be used on or off camera, when combined with the optional FUJIFILM EF-W1 Wireless\nCommander (sold separately).\u003c\/li\u003e\n\t\t\t\t\t\t\u003cli\u003e\n\t\t\t\t\t\t\t\u003cp\u003eWirelessly control your creativity: The EF-60 can be optically triggered by the FUJIFILM EF-X500 Shoe Mount\nFlash (sold separately). When used in combination with the EF-W1 Wireless Commander, (also sold separately),\nusers can control power output in 1⁄3 increments, group units into 1 of 3 groups, and assign 1 of 8 different\nchannels for up to 30 wireless flashes. This 2.4 GHz remote functionality provides photographers with complete\ncreative control over the lighting being used to create their images, while minimizing the amount of time needed to\nadjust settings for individual units overall.\n\u003c\/p\u003e\n\t\t\t\t\t\t\u003c\/li\u003e\n\t\t\t\t\t\t\u003cli\u003e\n\t\t\t\t\t\t\t\u003cp\u003eAdded versatility for those challenging situations: The EF-60 uses a Xenon flash tube as well as a high-\nluminance, white LED modeling light to achieve focus in dimly lit areas and help with aiming and positioning the\nlight overall. For hybrid image makers, the EF-60’s modeling light can also be used as a continuous light source\nto create a catch light in a subject’s eyes when recording video.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eExtended compatibility with NAS compatible units: Wireless remote functionality for the EF-60 Shoe Mount Flash\nhas also been extended to the Nissin Air10s Remote product, which allows for integration with other NAS\ncompatible flashes (i60A, Di700A, MG Series). This added compatibility allows users to use a variety of NAS\nproducts with the FUJIFILM EF-60 Flash, allowing photographers broad access to tools to help them make more\ncreative lighting decisions.\u003c\/p\u003e\u003c\/li\u003e\n\t\t\t\t\t\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239379759467,"sku":"809489","price":519.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/809489-00.jpg?v=1692116756"},{"product_id":"fujifilm-ef-w1-wireless-commander","title":"Fujifilm EF-W1 Wireless Commander","description":"\u003cul\u003e\n\u003cli\u003eWirelessly control your creativity: When used in combination with the FUJIFILMEF-60 Shoe Mount Flash, users can adjust the flash’s power output in 1⁄3 increments, group it into 1 of 3 groups, assign it 1 of 8 different channels, and trigger it wirelessly. This 2.4 GHz remote functionality can also be extended to up to thirty EF-60 Shoe Mount Flashes to provide an extensive opportunity to create stunning images.\u003c\/li\u003e\n\u003cli\u003eReliability and consistency at your fingertips: The EF-W1 Wireless Commander uses radio-controlled 2.4 GHz wireless communications to remotely trigger EF-60’s diverse functions, which include TTL mode, Manual mode and FP High-Speed Sync mode.\u003c\/li\u003e\n\u003cli\u003eExtended compatibility with NAS compatible units: Wireless remote functionality for the EF-60 Shoe Mount Flash has also been extended to the Nissin Air10s Remote, which allows for integration with other Nissin Air System (NAS)* compatible flashes (i60A, Di700A, MG Series). 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You can use this new power in selective focus to keep only the subject’s eyes in focus and make captivating close-up character studies. But it’s not just for portraits. Take this lens out onto the street or into a lifestyle session and you’ll turn cluttered locations into clean backdrops with unrivaled subject separation.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eBe Ready to Make Images in Low-Light Conditions\u003c\/h3\u003e\n\u003cp\u003e The very wide maximum aperture on XF50mmF1.0 R WR means you have more options when it comes to making images in low-light conditions. At night, or in darkened interiors, XF50mmF1.0 R WR offers the widest apertures yet seen on an XF Lens, allowing you to draw in more light.  XF50mmF1.0 R WR lens also easily achieves fast shutter speeds that freeze movement and keep ISO settings lower for detail-rich results. 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XF50mmF1.0 R WR aces image quality with premium glass elements all the way through its exceptional light path, furthering the optical excellence of Fujifilm’s FUJINON brand and bringing it to a modern-day zenith of edge-to-edge sharpness at any aperture.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003ePrecise Focus for Those Critical Moments\u003c\/h3\u003e\n\u003cp\u003eTo make the most of its super-shallow depth-of-field, focusing must be precise. For this, XF50mmF1.0 R WR uses 120º of rotation in its focusing ring to let you focus manually without error – and achieve accurate focus when using your X Series camera’s Focus Peaking and Focus Assist modes. The 120º of rotation also makes autofocus movements notably precise and deliberate, while the lens’s engineering is designed to minimize focus shift effects when making images.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eWeather-Resistant to Keep the Images Coming\u003c\/h3\u003e\n\u003cp\u003eXF50mmF1.0 R WR is a lens you can use to make amazing pictures almost anywhere. Like all other weather-resistant XF Lenses, it is protected against moisture and dust, as well as being capable of use in temperatures down to 14°F (-10°C). When allied to a similarly specified, weather-resistant X Series mirrorless digital camera body, XF50mmF1.0 R WR lets you make unique images in the toughest environments. \u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239382315371,"sku":"832897","price":1799.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/832897-00.jpg?v=1692035034"},{"product_id":"fujifilm-xf-10-24mm-f4-r-ois-wr","title":"Fujifilm XF 10-24mm f4 R OIS WR","description":"\u003cp\u003eBring creative visions into reality and make photos that evoke feeling like never before with XF10-24mmF4 R OIS WR, a compact wide-angle zoom, with a 35mm equivalent focal range of 15-36mm, that lets you access all the most popular 35mm wide-angle focal lengths in one lens. With Optical Image Stabilization (OIS) that is improved to 3.5 stops from its predecessor (XF10-24mmF4 R OIS lens), the addition of weather resistant seals, designed to protect the lens against dust and moisture, and simple updates to the aperture ring, this new XF10-24mmF4 R OIS WR lens is now practical, portable, and durable, which makes it simply reliable when those moments matter most.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eA New Weather Resistant Design, Same Optics\u003c\/h3\u003e\n\u003cp\u003eSome things should never change, and when it comes to the optical design of this lens, that is certainly the case. Despite being designed to be both dust and moisture resistant, the new XF10-24mmF4 R OIS WR retains the same XF lens optical designs that make them a beloved addition to any X Series user’s camera bag. XF10-24mm F4 R OIS WR lens maintains a compact form factor, edge-to-edge sharpness, and constant F4 aperture value throughout its entire range of focal lengths. It is able to do this in challenging environments and in temperatures as low as 14°Fahrenheit (-10°Celsius).\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eRedesigned For Enhanced Stability\u003c\/h3\u003e\n\u003cp\u003eAdded stability comes to XF10-24mmF4 R OIS WR lens in the form of a new, sophisticated gyro sensor that is designed to improve Optical Image Stabilization (OIS) from Fujifilm's previous XF lenses by 1.0 stop. This brings vibration reduction performance up to 3.5 stops, which can be further extended to 6.5 stops when it is paired with a current X Series camera equipped with an In-Body Image Stabilization (IBIS) feature, such as FUJIFILM X-T4. Regardless of the X Series camera it is used with, one thing is certain: with the new XF10-24mm F4 R OIS WR lens, sharp images are on the horizon.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eIncorporating User Feedback\u003c\/h3\u003e\n\u003cp\u003eThe requests for an “A-position” aperture lock and an f-stop scale be added to the lens’s aperture ring were the first things Fujifilm addressed with this new XF lens design. And since they were making these changes, they also decided to take the opportunity to go one step further and also reduce the width of both the aperture and focus rings (as compared to the previous XF 10-24mm F4 R OIS lens version) by 1mm to shave 0.9 oz (25g) off the total weight. Added practicality for less weight just seemed like the perfect trade-off.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eFast, Reliable, and Near-Silent Autofocus\u003cbr\u003e\n\u003c\/h3\u003e\n\u003cp\u003eFujifilm engineers go to great lengths to make lenses that will focus accurately and quietly, while keeping lens breathing to a minimum. Whether it’s being used for photo or video, the new XF10-24mmF4 R OIS WR lens is engineered to meet all of these needs. Lightweight focusing elements snap into place with the help of a high-precision motor and subjects easily remain tack sharp, with the lens reliably holding focus regardless of whether the subject is standing still or moving within the frame\u003cbr\u003e\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239380480363,"sku":"858698","price":1199.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/858698-01.jpg?v=1692112924"},{"product_id":"fujifilm-xf-27mm-f2-8-r-wr-lens","title":"Fujifilm XF 27mm f2.8 R WR Lens","description":"\u003cp\u003eIf you want to frame the perfect moment, you need to be ready for it and that means having your camera by your side at all times. With its versatile 41mm equivalent focal length, wide F2.8 aperture, and extremely compact, lightweight design, XF27mmF2.8 R WR allows you to do just that. Consisting of seven elements in five groups, measuring just .9in (23mm) deep and weighing as little as 2.9 oz. (84g), the lens’s combination of quality and portability is perfect for street photographers and everyday creators documenting the day-to-day experiences that make life special. XF27mmF2.8 R WR also benefits from dust- and weather-resistance, so you can make the most of any situation, while the near-silent autofocus and easy-to-use aperture ring with its aperture lock, guarantee you can create with complete  confidence and minimal distractions. All this comes together to ensure that, while the lens itself may not get noticed, the pictures you make certainly will.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eTake Complete Creative Control: \u003c\/h3\u003e\n\u003cp\u003eStay discreet and remain completely immersed in the moment with\u003cbr\u003eXF27mmF2.8 R WR’s aperture ring, which lets you externally control your aperture, even when the camera is\u003cbr\u003eswitched off. Not only does this feature ensure you’re always ready to frame fleeting moments, but it also\u003cbr\u003eminimizes mistakes with a new aperture lock button to keep the ring locked into the A position when you’re letting\u003cbr\u003ethe camera do the work. Create with complete confidence with XF27mmF2.8 R WR at your side.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eCreate in Any Conditions: \u003c\/h3\u003e\n\u003cp\u003eWith an extremely small and lightweight design, XF27mmF2.8 R WR is an ideal\u003cbr\u003ecompact prime lens to carry at all times, just in case the perfect photo opportunity arises. That’s why it has been\u003cbr\u003eequipped with extensive weather-resistance and the ability to operate in temperatures as low as 14°F (-10°C).\u003cbr\u003eRegardless of where you are or what you’re faced with, this lens is always ready to perform.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eReact in a Split Second: \u003c\/h3\u003e\n\u003cp\u003eFraming a fraction of a second is no easy task, so ensuring your lens is able to react as\u003cbr\u003equickly as you can is a must. With a coreless DC motor that moves the whole lens group, XF27mmF2.8 R WR is\u003cbr\u003ecapable of extremely fast, precise, and near-silent autofocus. When combined with a wide F2.8 aperture, it\u003cbr\u003ecreates high-quality images with gorgeous background blur, even when the light is low. All this ensures that you\u003cbr\u003edon’t just frame the moment, you frame it beautifully.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eProtect but Don’t Prohibit: \u003c\/h3\u003e\n\u003cp\u003eLens hoods play an important role in photography. By blocking stray light from hitting\u003cbr\u003ethe lens at oblique angles, they help prevent flare and other forms of interference. They also offer valuable\u003cbr\u003eprotection for the front element from inadvertent bumps that can happen while you’re immersed in creating an\u003cbr\u003eimage. The included dome-style hood is small, compact, and finds the perfect balance between practicality and\u003cbr\u003eperformance by minimizing uneven flash coverage or obstructions to the field of view that can occur when using\u003cbr\u003elarger hoods.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eProfessional Performance within Reach: \u003c\/h3\u003e\n\u003cp\u003eOn top of so many fantastic and new features, XF27mmF2.8 R WR is\u003cbr\u003eeven more affordable than its predecessor, making high-quality prime photography more accessible than ever.\u003cbr\u003eWhether you are an enthusiast taking your first steps with a prime lens, a budding street photographer looking for\u003cbr\u003ediscreet performance, or a seasoned pro who wants a fantastic everyday option, XF27mmF2.8 R WR is the clear\u003cbr\u003echoice.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239385264491,"sku":"912707","price":449.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/912707-00.jpg?v=1685730430"},{"product_id":"fujifilm-xf-70-300mm-f4-5-6-r-lm-ois-wr-lens","title":"Fujifilm XF 70-300mm f4-5.6 R LM OIS WR Lens","description":"\u003cp\u003eThis super telephoto zoom lens defies convention. Inside its compact, lightweight body is an equivalent 35mm focal range of 107-457mm, up to 5.5 stops of image stabilization, fast and near-silent autofocus, and a 0.33x macro magnification. Add in the fact that it also has weather-resistance and XF70-300mmF4-5.6 R LM OIS WR is a lens that’s built for your next adventure.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eAdaptable by Nature: \u003c\/h3\u003e\n\u003cp\u003eXF70-300mmF4-5.6 R LM OIS WR is a versatile lens, designed for the true outdoor adventurer to document their exploration and appreciation of the world around them. This super telephoto zoom lens consists of 17 elements in 12 groups and boasts two ED elements, offering an equivalent focal range of 107-457mm, with a close focusing distance of 32.7in (0.83m). With all this packed into one lens, XF70-300mmF4-5.6 R LM OIS WR makes it possible to frame everything, from the tiniest leaf and the mightiest mountain to the most distant glimpses of wildlife, all made in spectacular FUJIFILM color, with stunning image quality.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eWhen the Unexpected Is the Only Guarantee: \u003c\/h3\u003e\n\u003cp\u003eUnpredictability is the thing that makes an adventure so exciting, so in order to keep a compelling visual record, you need to be ready for the unexpected. At just 5.2 inches (132.5mm) long and weighing 1.3lbs (580g), XF70-300mmF4-5.6 R LM OIS WR is extremely compact and lightweight for a telephoto zoom and its state-of-the-art autofocus uses a linear motor for near-silent operation and focusing precision. These features combine to ensure that documenting long days in the field is less about endurance and more about the experience. \u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003ePutting It All Within Reach: \u003c\/h3\u003e\n\u003cp\u003eXF70-300mmF4-5.6 R LM OIS WR is compatible with the FUJINON XF1.4X TC WR and XF2X TC WR teleconverters,making it possible to achieve a maximum 35mm equivalent focal length of up to 914mm with only 2 stops of stop-loss. With such a potentially huge focal range in such a small and lightweight body, this remarkable lens opens up a new world of image-making opportunities. Whether You’re an adventurer, a naturalist or you just like to be ready for anything, XF70-300mmF4-5.6 R LM OIS WR makes the joys of super telephoto accessible to all.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eAppreciate the Finer Things: \u003c\/h3\u003e\n\u003cp\u003eConveying the true magic of an experience is as much about the details as it is about the bigger picture, so having the ability to frame them easily and effectively is essential. XF70-300mmF4-5.6 R LM OIS WR has a close focusing distance of 32.7in (0.83m)throughout the zoom range, making it possible to create tele macro images at a 0.33x maximum magnification. When this is combined with the lens’ on-board Optical Image Stabilization (OIS) system that provides up to 5.5 stops of correction, you can be sure the finer details of your adventure will be crisp and in focus.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eBuilt To Go the Distance: \u003c\/h3\u003e\n\u003cp\u003eThe toughest experiences often form the greatest stories. That’s why XF70-300mmF4-5.6 R LM OIS WR has been built to endure the harshest conditions. This lens is dust- and moisture-resistant and can operate in temperatures as low as 14°F (-10°C). Whether you’re in search of penguins in the South Pacific or framing the dusty landscapes of Death Valley, XF70-300mmF4-5.6 R LM OIS WR will be with you on every step of your journey.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239383167339,"sku":"912709","price":949.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/912709-00.jpg?v=1685730293"},{"product_id":"fujifilm-xf-18mm-f1-4-r-lm-wr","title":"Fujifilm XF 18mm f1.4 R LM WR","description":"\u003cp\u003eGet up close and wide open with Fujifilm’s versatile new prime lens – the high-quality, portable, and weather-resistant FUJINON XF18mmF1.4 R LM WR (XF18mmF1.4). With a focal length equivalent to 27mm, it’s the perfect choice for sprawling landscapes, the sights and sounds of the street, and everything else in between. Be ready for any creative outburst with lightning-fast autofocus, a wide F1.4 aperture, and weather resistance to allow for continued operation in dusty, moist, and freezing conditions. XF18mmF1.4 is ready to be a constant companion, wherever your adventures take you, capable of extracting every last bit of detail from any X Series mirrorless camera.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eRealizing Your Vision with Absolute Clarity \u003c\/h3\u003e\n\u003cp\u003eGreat images always start with a good idea, but only FUJINON lenses like XF18mmF1.4 can bring those ideas to life in full FUJIFILM color. With a 35mm equivalent focal length of 27mm and a wide, versatile aperture of F1.4, photographers and filmmakers will be able to turn their vision into stunning images while getting the most from XF18mmF1.4’s remarkable resolving capabilities. Every moment matters, from the ones we find in spontaneous street adventures to the ones we discover in meticulously planned nature excursions. Regardless of the destination, XF18mmF1.4 is the obvious choice for anyone who cares about image quality as much as they do about telling stories.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eDesigned to Unlock Limitless Creative Potential\u003c\/h3\u003e\n\u003cp\u003eIt takes a lot to design and engineer a wide-angle lens that produces beautifully sharp images from corner to corner, with little-to-no distortion at the frame’s edges. XF18mmF1.4 accomplishes this difficult task by using 15 lens elements - as well as one ED and three aspherical elements - to minimize optical aberrations. This produces an image that is not only incredibly sharp, but also perfectly complemented by the beautiful bokeh created at F1.4 by Fujinon’s renowned, rounded aperture blades. This intersection of engineering and design provides total control over an image and opens up a wide, new world of creativity that starts with the superb separation this lens creates between a subject and its background.\u003c\/p\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eFast, Quiet, and Smooth Focus\u003c\/h3\u003e\n\u003cp\u003eBringing images into focus may require a little bit of timing and luck every now and then, but it almost always requires consistent and reliable autofocus. That’s why XF18mmF1.4 uses a linear autofocus (AF) motor to provide consistent autofocus results. This precise internal system drives all six focusing elements to deliver responsive, near-silent AF down to 7.9in (20cm) in as fast as 0.04 seconds*. For those situations that require a personal touch, the lens’ manual focusing ring provides smooth, even rotation from one end to the other. This makes pulling focus a breeze when recording video and selective focus simple when photographing through objects like prisms and loupes. Regardless of whether you’re manually focusing or using autofocus, XF18mmF1.4 will make sure you’re ready to frame that perfect moment, so the only luck you’ll need is being in the right place at the right time.\u003c\/p\u003e\n\u003ch6\u003e\u003cem\u003e*When using XF18mmF1.4 R LM WR with FUJIFILM X-T4, in High Performance mode with phase detection AF active. Performance measurement is based on CIPA Guidelines\u003c\/em\u003e\u003c\/h6\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eA Fast Aperture Lens That Won’t Slow you Down\u003c\/h3\u003e\n\u003cp\u003eMeasuring just 3.0in (75.6mm) in length and weighing 13.1oz (370g), XF18mmF1.4 is set to be a constant companion on any creative journey. Not only does it meet the needs of being an everyday solution, it will also be sure to delight professionals of shape and size because of its versatility and all-around performance. Sometimes a simple, lightweight solution is all you need to get the images you’ve always wanted.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003ch3\u003eNever Miss an Image, No Matter What the Conditions\u003c\/h3\u003e\n\u003cp\u003eCreativity shouldn’t stop when bad weather starts, which is why XF18mmF1.4 is designed to be resistant to the elements. A total of eight weather-resistant seals are used to allow for continued operation in dusty, moist, and freezing conditions down to -10°C (14°F), which lets you keep going when others are forced to go home. The addition of an ‘A’ position lock on the aperture ring gives extra peace of mind for those times you really need to lose yourself in the art of creating your best images.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239382184299,"sku":"966501","price":1199.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/966501-00.jpg?v=1679061729"},{"product_id":"fujifilm-xf-33mm-f1-4-r-lm-wr","title":"Fujifilm XF 33mm f1.4 R LM WR","description":"\u003ch6\u003eFeatures: \u003cbr\u003e\n\u003c\/h6\u003e\n\u003cul\u003e\n\u003cli\u003e\n \n \n\n  35mm   Equivalent Focal Length: 49.5mm\u003cbr\u003e\n\n \n\u003c\/li\u003e\n\u003cli\u003e\n \n \n\n  Maximum   Aperture: F1.4\u003c\/li\u003e\n\u003cli\u003e\n \n \n\n  15   elements in 10 groups with 2 aspherical and 3 ED elements\u003cbr\u003e\n\n \n\u003c\/li\u003e\n\u003cli\u003e\n \n \n\n  Weight:   360g (.79lb)\u003c\/li\u003e\n\u003cli\u003eFilter   Size: 58mm\u003cbr\u003e\n\n \n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\u003ch6\u003eThe New Standard of Image Quality\u003c\/h6\u003e\n\u003cp\u003eXF33mmF1.4 R LM WR brings together decades of precision engineering, cutting edge technology, and carefully refined manufacturing processes to usher in a new era of optical brilliance and performance for FUJIFILM X Series cameras and lenses. Weighing just 360g (0.79lb) and measuring only 73.5mm (2.89in) in length, XF33mmF1.4 R LM WR blends advanced design with a history of optical excellence to give any image-maker a perfect all-around lens that combines incredible performance with lightning fast autofocus to draw the most out of any image, regardless of it being made today or far off into the future.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eSimply the Best Passionate image makers are constantly looking for ways to make the most of the best light and the perfect subject. With its unmatched optical quality and ability to resolve details up to 40 megapixels, XF33mmF1.4 R LM WR is poised to deliver vibrant, true-to-life colors, minimal optical aberrations, and outstanding detail in those rare moments where passion meets perfection.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eFocused on Performance XF33mmF1.4 R LM WR may be the first X Mount lens to have exactly the same equivalent field of view as a 50mm lens, but it certainly won’t be the last one to perfectly blend optical engineering with cutting edge technology. Ready to document events and scenes as they unfold, XF33mmF1.4 R LM WR is equipped with a powerfully accurate linear motor to ensure that images are always in focus and creativity is never suppressed. Fast, near silent, and unerringly accurate, this lens effortlessly performs to keep any image maker in the moment, no matter how brief it is.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003ePrecision When It’s Needed Minimal focus breathing, precise manual focus, and wonderfully blurred backgrounds make XF33mmF1.4 R LM WR a perfect choice for videographers who need wide apertures for low-light situations or to create separation between subject and background. Manual focusing is easily controlled, thanks to a mechanism that delivers near-perfect precision down to a minimum object distance of 30cm (11.81in).\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eUnmatched Quality Featuring 15 elements in 10 groups – including two aspherical and three ED elements – XF33mmF1.4 R LM WR is engineered to provide optimum quality and unparalleled color accuracy, with minimal coma and chromatic aberration. This ensures unmatched resolution and fresh, vibrant color.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eEngineered for Every Eventuality Weighing just 360g (0.79lb) and measuring 73.5mm (2.89in) in length, XF33mmF1.4 R LM WR is easy to handle, simple to use, and beautifully balanced for any X Series camera. Its gorgeously constructed from its aperture and manual focusing rings to its all metal construction and is built to withstand dust, moisture, and temperatures as low as 14°F (-10°C) when used with a weather-resistant X Series camera, to keep creative doors open when nature tries to keep them closed.\u003c\/p\u003e\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239381168491,"sku":"1053506","price":949.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/products\/1053506-00.jpg?v=1679061731"},{"product_id":"fujifilm-xf-23mm-f1-4-r-lm-wr","title":"Fujifilm XF 23mm f1.4 R LM WR","description":"\u003ch6\u003eFeatures: \u003c\/h6\u003e\n\u003cul\u003e\n\u003cli\u003e\n \n \n\n  35mm   Equivalent Focal Length: 35mm\u003c\/li\u003e\n\u003cli\u003e\n \n \n\n  Maximum   Aperture: F1.4\u003cbr\u003e\n\n \n\u003c\/li\u003e\n\u003cli\u003e\n \n \n\n  15   Elements in 10 Groups, with 2 aspherical and 3 ED elements\u003c\/li\u003e\n\u003cli\u003eWeight:   380g (.84lb)\u003cbr\u003e\n\n \n\u003c\/li\u003e\n\u003cli\u003e\n \n \n\n  Filter   Size: 58mm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch6\u003e\u003cem\u003e\u003cbr\u003e\u003c\/em\u003e\u003c\/h6\u003e\u003ch6\u003e\u003cem\u003e\u003cbr\u003eThe Natural Choice\u003c\/em\u003e\u003c\/h6\u003e\n\u003cp\u003eWith XF23mmF1.4 R LM WR, Fujifilm has created an essential lens, ideally suited to discerning street, wedding, editorial, and documentary photographers. The updated construction can resolve sensors up to 40 megapixels, ensuring superb results – both now and in the future – plus the all-metal construction is primed for years of daily use, thanks to its robust, weather-resistant construction. Precise manual focusing and the F1.4 maximum aperture provide total control when needed, with razor-sharp autofocus, and an inner focusing mechanism driven by a powerful linear motor. Technology-laden, perhaps, but this essential wide angle still weighs a very portable 380g (0.84lb) and measures 77.8mm (3.06in). XF23mmF1.4 R LM WR is set to become your new daily companion.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003ePerfect for Today, Ready for Tomorrow When making images is a passion, image quality can be all-consuming, especially as technology evolves and image resolutions increase. Capable of resolving up to 40 megapixels, XF23mmF1.4 R LM WR is an incredible combination of portability and performance that will continue to provide stunning detail and vibrant colors with minimal imperfections long into the future.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eFor those Unpredictable Moments The best images happen when we least expect them to, which is why XF23mmF1.4 R LM WR features an redesigned internal focusing mechanism, driven by a fast, near-silent linear motor, for immediate response and precise results. With good timing, fast reflexes, and a little help from XF23mmF1.4 R LM WR, those unpredictable moments will turn into a lifetime of memories.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eTotal Control Over Every Element XF23mmF1.4 R LM WR provides incredible optical performance. This is thanks to two aspherical and three ED elements used in its construction, plus its F1.4 maximum aperture - created by nine rounded iris blades - that allow for pinpoint focus and smooth background bokeh. A large manual focusing ring provides further assurance that every element of the image-making process is under complete and total control.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eA Continued Standard of Excellence At a weight of 380g (0.84lb) and length of 77.8mm (3.06in), XF23mmF1.4 R LM WR underscores Fujifilm’s continuing mission to create compact and lightweight X Series cameras and lenses. Beautifully engineered to withstand the demands of day-to-day use, XF23mmF1.4 R LM WR blends a durable, all-metal construction with practical touches, like a 58mm filter and a close focusing distance of 19cm (7.48in), to bring a versatile solution for street, documentary, and wedding photographers alike.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eMake Any Moment a Masterpiece Making the most of moments is the hallmark of any great image maker. Regardless of whether the sun is shining, or whether the heavens are starting to open up, when used with our weather-resistant X Series cameras, XF23mmF1.4 R LM WR is ready to turn any inclement situation into a potential masterpiece. Weather-resistant seals throughout the lens’ construction repel dust and moisture, allowing it to perform effortlessly down to -10°C (14°F). 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Engineered to perfection, the lens’ inner\nzoom construction maintains its length throughout the focal range, keeping things perfectly balanced when\nit’s mounted to a multi-directional gimbal head and tripod. Compatible with FUJINON XF1.4X TC WR and\nXF2X TC WR teleconverters, XF150-600mm can be transformed into a lens that, at its longest, offers an\nequivalent focal length of 1828mm. \u003c\/p\u003e\n\u003ch6\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/h6\u003e\n\u003ch6\u003e\u003cstrong\u003eA Stable Foundation for Creativity\u003c\/strong\u003e\u003c\/h6\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003eXF150-600mmF5.6-8 R LM OIS WR’s powerful Optical Image\nStabilization (OIS) offers five stops of image stabilization. This inspires confidence on those occasions\nwhere camera shake could adversely affect images made at slower shutter speeds, or longer focal\nlengths. Miss fewer moments, rely more on instinct, and create more spontaneously at shutter speeds as\nlow as 1\/30 sec, even when using longer focal lengths. \u003c\/p\u003e\n\u003ch6\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/h6\u003e\n\u003ch6\u003e\u003cstrong\u003eThe Results You Expect, Delivered Like Never Before\u003c\/strong\u003e\u003c\/h6\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003eFast, reliable autofocus is at the center of XF150-\n600mmF5.6-8 R LM OIS WR’s ability to consistently deliver beautiful results for still images or video. Its\nlinear, motor-driven inner focusing AF system renders pin-sharp precision, almost silently and in an instant,\nwhile minimal breathing gives filmmakers an incredible option to bring them closer to their story. \u003c\/p\u003e\n\u003ch6\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/h6\u003e\n\u003ch6\u003e\u003cstrong\u003eFocusing Precision, Entirely on Your Terms\u003c\/strong\u003e\u003c\/h6\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003eSeamlessly adapt XF150-600mmF5.6-8 R LM OIS WR to\nany situation with intuitive, on-lens functionality. The AF-ON and AF-L controls can be accessed with ease,\nplus a dedicated focus range selector allows creatives to work more effectively within specific distances.\nCombined, these features provide control and responsiveness when it’s needed most. \u003c\/p\u003e\n\u003ch6\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/h6\u003e\n\u003ch6\u003e\u003cstrong\u003eUnstoppable in All Conditions\u003c\/strong\u003e\u003c\/h6\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003eLong stints in the great outdoors, waiting for the perfect moment, are\noften accompanied by challenging weather conditions. XF150-600mmF5.6-8 R LM OIS WR’s weather-resistant construction protects it against moisture, dust, and temperatures as low as -10°C (14°F) to\nmaximize creative freedom. It also features a fluorine-coated front element designed to repel water,\ngrease, and dirt, but more importantly, which makes it easy to clean so it will soon be ready for the next\nadventure.\n\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239380906347,"sku":"1228213","price":2399.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/1228213-00.jpg?v=1692025347"},{"product_id":"fujifilm-xf-18-120mm-f4-lm-pz-wr","title":"Fujifilm XF 18-120mm f4 LM PZ WR","description":"\u003ch6\u003eTailor-made for Motion\u003c\/h6\u003e\n\u003cp\u003e\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\t\t\t\u003c\/p\u003e\n\u003cp\u003e\t\t\t\u003c\/p\u003e\n\u003cp\u003e\t\t\t\u003c\/p\u003e\n\u003cp\u003e\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\t\t\t\t\t\u003c\/p\u003e\n\u003cp\u003eXF18-120mmF4 LM PZ WR is the first X Series XF lens engineered in collaboration with the design team responsible for bringing FUJINON lenses to the high-end worlds of\ncinema and broadcast. Compact, lightweight, and versatile, this lens is tailor-made for motion production\nprofessionals and enthusiasts alike. Inspired by its motion production roots, XF18-120 features a variable\npower zoom, smooth manual focus, and stepless aperture adjustments to ensure a seamless recording\nexperience. A conventional focus ring provides manual focus control, while a new innovative zoom lever\noffers variable zoom speed. Two custom function buttons, meanwhile, allow for the ability to preset a\nconstant zoom speed, focal length, or focus point. Stepless aperture adjustments underscore the\nengineering subtleties of XF18-120mm that provide any storyteller with absolute control over every part of their image.\n\u003c\/p\u003e\n\u003cp\u003e\t\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\t\t\t\u003c\/p\u003e\n\u003cp\u003e\t\t\t\u003c\/p\u003e\n\u003cp\u003e\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eFocus on Creativity \u003c\/h6\u003e\n\u003cp\u003eSerious moviemakers demand full control over the creative process. And with\nXF18-120mmF4 LM PZ WR, that’s possible for zoom, aperture setting, and – crucially – focusing. The\nlens offers seamless switching between continuous autofocus and manual focus* during recording, so\nperfect results are always within reach. This advanced functionality maximizes versatility for focus\ntransitions, allowing the user to step in and take control whenever required.\n\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e*Focus functionality requires a compatible camera firmware upgrade.\n\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003ePerfectly Balanced\u003c\/h6\u003e\n\u003cp\u003eZoom lenses are rarely used with gimbal stabilization devices because changing the\nlens’ focal length can affect its center of gravity. This, in turn, impacts how the lens is balanced on the\nstabilization device. However, thanks to its compact dimensions and internal zooming mechanism, XF18-\n120mmF4 LM PZ WR is an ideal solution for use with a gimbal because its physical length does not\nchange when the zoom setting is changed. This results in a variety of creative options while having only\none lens fixed to the camera.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eMade for Movement\u003c\/h6\u003e\n\u003cp\u003eWith a zoom range equivalent to 27-183mm, a close focusing distance of 60cm\n(23.6in) throughout, and near-silent zoom and focusing controls, XF18-120mmF4 LM PZ WR is perfect for\na broad range of motion production applications. These extend even further when considering the lens'\nminimal focus breathing, stepless aperture control, and constant F4 aperture. Pull focus, make precise\nadjustments to the iris, or change focal length without causing any noticeable distractions to the recorded\nfootage.\n\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eCreate in All Conditions\u003c\/h6\u003e\n\u003cp\u003eXF18-120mmF4 LM PZ WR will always be ready for those unexpected creative\nmoments, thanks to its weather-resistant design and fluorine-coated front and rear elements, which are\ndesigned to repel dust and moisture from the lens surfaces, making them easy to clean. Confidently film in\nwet or dusty conditions, in temperatures as low as -10°C (14°F), and focus on making a new masterpiece.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239381987691,"sku":"1228214","price":999.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/1228214-02.jpg?v=1695918677"},{"product_id":"fujifilm-xf-56mm-f1-2-r-wr-lens","title":"Fujifilm XF 56mm f1.2 R WR Lens","description":"\u003ch6\u003eEngineered for Portrait Perfection, Ready for the Main Stage \u003c\/h6\u003e\n\u003cp\u003ePerfect for portraits, weddings, and any\nother creative applications demanding\nprecise control over depth of field, XF56mmF1.2\nR WR delivers incredible image-resolving\nperformance down to its minimum focusing\ndistance of 50cm (19.69in).\n\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch6\u003eExceptional Image Quality, Frame After Frame\u003c\/h6\u003e\n\u003cp\u003eEvery aspect of XF56mmF1.2 R WR has\nbeen precisely engineered to deliver\nimages with clarity and detail. Its optical\nconstruction comprises 13 elements in\neight groups, including one ED and two\naspherical elements.\n\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch6\u003eCircular Aperture Delivers Beautiful Bokeh\u003c\/h6\u003e\n\u003cp\u003eXF56mmF1.2 R WR is the first FUJIFILM X\nMount lens to feature 11 diaphragm blades,\nwhich results in a clean, almost perfectly\ncircular aperture, even at F4 or F5.6.\nThe result is a clean edge along a highlight,\nwith minimal aberrations and distractions.\n\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch6\u003eOptimized Handling Keeps the Focus on Creativity\u003c\/h6\u003e\n\u003cp\u003eThe aperture ring on XF56mmF1.2 R WR\nfeatures an A position lock to prevent\nunwanted movement of the aperture ring,\nwhile also enabling control of the lens’\naperture setting through using a command\ndial on an X Series camera body.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch6\u003eStay Creative in All Conditions \u003c\/h6\u003e\n\u003cp\u003eCreativity never stops, and neither\ndoes XF56mmF1.2 R WR. It uses nine\nrubber seals to keep it protected\nfrom dust and moisture, while also\nmaintaining full functionality in\ntemperatures as low as -10°C (14°F).\n\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239382643051,"sku":"1284735","price":1199.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/1284735-00.jpg?v=1686083573"},{"product_id":"fujifilm-xf-30mm-f2-8-r-lm-wr-macro-lens","title":"Fujifilm XF 30mm f2.8 R LM WR Macro Lens","description":"\u003cp\u003eIn creative hands, this standard view prime lens knows no bounds. With XF30mmF2.8, it only gets better.\nTypical applications are met by expansive close-up potential, thanks to full 1:1 macro magnification. Near or\nfar, superb high-resolution images are guaranteed thanks to the construction of 11 elements in nine groups,\nincluding three aspherical and two ED elements. A circular, 9-bladed aperture also leaves defocused bokeh\nareas looking gorgeous. The optic is an ideal match for the latest X Series sensors. Considered design only\nmaximizes this lens’s appeal. It also features weather resistance, a rapid linear motor Inner Focus system, a lockable aperture ring, and more. Wrapped up in a compact 195g (0.43 lb), 69.5mm (2.736 in) package,\nXF30mmF2.8 is an incredible daily carry choice.\n\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003e1.0x magnification in a standard, versatile focal length\u003c\/h6\u003e\n\u003cp\u003eWith an equivalent 35mm focal length of 46mm, XF30mmF2.8 brings a new perspective to standard focal\nlength lenses. Unlike most lenses of its class, the optic’s minimum focusing distance is just 10cm (3.94in)\nfrom the sensor, for a 1:1 macro magnification ratio. In addition to traditional uses, creatives can enjoy\ntabletop photography, close-up commercial detail, microscopic wildlife, and more. Get up and close and\npersonal photographic experience with XF30mmF2.8.\n\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eExceptional image quality, frame after frame\u003c\/h6\u003e\n\u003cp\u003eDesigned around decades of optical refinement, XF30mmF2.8 resolves pristine imagery, edge to edge, at any\ndistance within its broad working range. Comprising 11 elements in nine groups, including three aspherical\nand two ED elements, it’s an ideal match for X Series’ latest high-resolution camera sensors. Spherical\naberration and field curvature are effectively suppressed to deliver advanced image-resolving performance,\nmaximizing image quality on every frame across portraiture, wedding photography, and other genres where\nimage quality is paramount, this optic can be relied upon every day.\n\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eCircular aperture delivers beautiful bokeh\u003c\/h6\u003e\n\u003cp\u003eCompelling photographs aren’t just about what’s held in perfect clarity, the way defocused areas complement\nthe composition is equally as important when making images. With 9 rounded aperture blades, XF30mmF2.8\ncreates gorgeous bokeh. On top of a fast F2.8 aperture, an artful, shallow depth-of-field is easily achieved,\nthanks to the optic’s ability to maintain extremely close focus. Additionally, chromatic aberration is kept to a\nminimum within the brightest, most challenging areas of the frame, ensuring you never miss a moment.\n\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eOptimized handling keeps the focus on creativity\u003c\/h6\u003e\n\u003cp\u003eNothing should detract from the image maker’s creative process and certainly not the tools that make it all\npossible. That’s why XF30mmF2.8 is designed with seamless usability in mind. The aperture ring position can be\nlocked, preventing accidental movement, while precise manual focusing optimizes results. Those who prefer\nautofocus will be pleased to learn that this optic houses a linear motor inner focus system. Pinpoint sharpness\ncan be acquired in as little as 0.02 secs, time and time again.\n\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eStay creative in all conditions\u003c\/h6\u003e\n\u003cp\u003eSuch a versatile lens will undoubtedly find itself in countless situations – that includes unpredictable and\ninclement weather. XF30mmF2.8’s lens barrel is weather sealed in nine places, leaving it resistant to\nmoisture, dust, and temperatures down to -10°C. Mounted on a comparable weather-resistant X Series body,\nthe complete setup can go virtually anywhere you do. Minimize the necessary compromises and document\nmore unmissable moments than ever.\n\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":52239381037419,"sku":"1311440","price":699.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/1311440-02.jpg?v=1695836075"},{"product_id":"sigma-18-50mm-f2-8-dc-dn-contemporary-fujifilm-x","title":"Sigma 18-50mm f2.8 DC DN Contemporary Fujifilm X","description":"\u003ch6\u003eLong-awaited X Mount addition\u003cbr\u003e\n\u003c\/h6\u003e\n\u003cp\u003eSIGMA's first APS-C size mirrorless dedicated zoom lens, the 18-50mm F2.8 DC DN |\nContemporary, will now be available for the Fujifilm X Mount. This addition allows users to\nenjoy high-performance and high-quality SIGMA zoom lenses in native mount on their X Mount\nsystem.\n\u003c\/p\u003e\n\u003cp\u003eThe first three lenses in SIGMA's X Mount lineup were the wide-angle prime 16mm F1.4 DC DN\n| Contemporary, the standard prime 30mm F1.4 DC DN | Contemporary, and the telephoto\nprime 56mm F1.4 DC DN | Contemporary. The lineup consists of focal lengths making a\ncomplete system for mirrorless camera users. Now, with the addition of the 18-50mm F2.8 DC\nDN | Contemporary, a compact, lightweight, and high-performance large-aperture standard\nzoom lens, SIGMA offers a new option for this compact photographic system.\n\u003c\/p\u003e\n\u003cp\u003eA control algorithm including AF drive and communication speed optimization has been\ndeveloped specifically for X Mount interchangeable lenses. In addition to realizing high-speed  AF, the lens also supports AF-C (Continuous AF) and in-camera aberration correction*. The mount is rubber-sealed to cater for use in a variety of environments. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eLarge F2.8 aperture and superb image quality\n\u003c\/h6\u003e\n\u003cp\u003eThe compact body offers an easy-to-use zoom range of 27mm to 75mm in the 35mm format, a\nwide aperture of F2.8 throughout the entire zoom range that allows you to enjoy bokeh\nexpressions, and sharp images achieved by the latest optical design technology. With a\nminimum focusing distance of 12.1cm and a maximum magnification of 1:2.8*1, it allows\nphotographers to take advantage of the compact shooting system, such as shooting close-ups\nof your subject. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eExceptionally compact and lightweight body ideal for mirrorless cameras\n\u003c\/h6\u003e\n\u003cp\u003eThe main feature of the 18-50mm F2.8 DC DN | Contemporary is its overwhelmingly compact\nand lightweight body that maximizes the excellent portability and advantages of an APS-C\nmirrorless camera. Despite its large aperture of F2.8, it is the smallest and lightest in its\nclass*2 boasting a maximum diameter of φ61.6mm, a length of 76.8mm, and a weight of 285g.*3\nThis makes the large-aperture standard zoom easy to carry around in daily life.\n\u003c\/p\u003e\n\u003cp\u003e\u003csmall\u003e\u003c\/small\u003e\u003c\/p\u003e\n\u003cp\u003e\u003csmall\u003e*1 The minimum focusing distance and maximum magnification ratio are both values at the wide end. \u003c\/small\u003e\u003csmall\u003e*2 As an AF compatible, F2.8 constant aperture zoom lens for APS-C (as of October 2022, by SIGMA). \u003c\/small\u003e\u003csmall\u003e*3 Size and weight measurements given for X Mount version.\n\u003c\/small\u003e\u003c\/p\u003e\u003csmall\u003e\n\u003c\/small\u003e\n\u003cp\u003e\u003csmall\u003e\u003c\/small\u003e\u003c\/p\u003e","brand":"Sigma","offers":[{"title":"Default Title","offer_id":44708747542843,"sku":"1319640","price":549.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/1319640-00.jpg?v=1692113858"},{"product_id":"sigma-16mm-f1-4-dc-dn-contemporary-x-mount","title":"Sigma 16mm f1.4 DC DN Contemporary - X Mount","description":"\u003ch6\u003eA new system for mirrorless cameras\u003cbr\u003e\n\u003c\/h6\u003e\n\u003cp\u003eOver the years, SIGMA has built an extensive lineup of bright prime lenses ranging from wide-angle to telephoto. Now, for mirrorless cameras, SIGMA is developing a range of interchangeable lenses that feature a lightweight, compact package for convenient daily shooting while delivering superior performance and covering the key focal lengths.\u003c\/p\u003e\n\u003cp\u003eReleased in 2016 as the first of a new series of prime lenses for mirrorless cameras, the 30mm F1.4 DC DN | Contemporary combined F1.4 brightness with the top-level optical performance. In order to achieve this low f-number in a large-diameter Contemporary lens, SIGMA took on a wide variety of challenges, leveraging its latest optical design technologies, incorporating updated video capabilities, and utilizing in-camera digital correction* to further improve the lens’s optical quality. While prioritizing optical performance, SIGMA developed a lightweight, compact package with steady AF that is truly easy to operate.\u003c\/p\u003e\n\u003cp\u003eLike the 30mm F1.4 DC DN | Contemporary, the 16mm F1.4 DC DN | Contemporary features SIGMA’s latest design technologies to offer F1.4 brightness while minimizing optical aberrations.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eA member of the high-performance Contemporary line, featuring SIGMA’s latest technologies\u003c\/h6\u003e\n\u003cp\u003eFor optimal balance with light, compact camera bodies with a short flange back distance, SIGMA designed the new SIGMA 16mm F1.4 DC DN | Contemporary lens to be extremely compact. Moreover, the special design of the focus lens group allows fast and smooth AF performance for videography and more. This lens combines a compact design and comfortable operation while prioritizing outstanding image quality. Featuring SIGMA’s latest technologies, this lens digitally corrects optical distortion.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eThe stepping motor delivers excellent autofocus with quiet performance.\u003c\/h6\u003e\n\u003cp\u003eThe optical design and stepping motor deliver smooth autofocus during video shooting. The lens design fully accommodates the Fast Hybrid AF of Sony E-mount cameras for super-fast autofocus functionality. Using face recognition AF results in consistent autofocusing on faces, even as the subjects move.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eCombining compactness with outstanding optical performance\u003c\/h6\u003e\n\u003cp\u003eThe SIGMA 16mm F1.4 DC DN | Contemporary features SIGMA’s inner focus technologies, while lighter lens elements in the focus lens group make possible a more compact actuator. Moreover, this lens offers outstanding stability whether the photographer is shooting handheld or has the camera placed on a surface. Structurally, the lens features materials and parts that contribute to its compact, lightweight structure. In summary, this is an unprecedented lens that combines outstanding optical performance with exceptional portability and usability.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eLarge lens hood (supplied) to keep out harmful rays\u003c\/h6\u003e\n\u003cp\u003eThe lens hood cuts harmful rays that can negatively affect photographs while also minimizing reflectivity within the hood itself. The hood also features a rubber construction and a non-slip groove to make it easy to hold in a variety of shooting situations.\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eHigh-precision, rugged brass bayonet mount\u003c\/h6\u003e\n\u003cp\u003eThe brass mount combines high precision with rugged construction. Its treated surfaces and enhanced strength contribute to the exceptional durability of the lens.\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eMount with Dust and Splash Resistant Structure\u003c\/h6\u003e\n\u003cp\u003eThe mount features a special sealing* for a dust and splash resistant structure to make the lens an excellent choice in a wide variety of conditions.\u003c\/p\u003e\n\u003cp\u003e\u003csmall\u003e*Except for Canon EF-M mount\u003c\/small\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eImage quality rivaling that of Sigma Art line lenses\u003c\/h6\u003e\n\u003cp\u003eWith 16 elements in 13 groups, the optical system features a multitude of high-tech and high-end components, including three FLD glass elements, two SLD glass elements, and two molded glass aspherical elements. This optical system minimizes optical aberrations and ensures outstanding resolution at wide-open aperture and throughout the aperture range. In particular, the two aspherical lens elements have ultra-high-precision surfaces polished to tolerances under 10 nanometers, minimizing the onion ring bokeh effect that some aspherical elements produce and ensuring clear image quality throughout the frame. In addition, the structure of the optical system gently bends light to minimize sagittal coma flare and deliver optimal optical performance from the center of the frame to the edges. The result is a smooth, round bokeh effect with ample light volume throughout the frame.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eDesigned to minimize flare and ghosting\u003c\/h6\u003e\n\u003cp\u003eFrom an early stage in the lens design process, flare and ghosting have been measured to establish an optical design resistant to strong incident light sources such as backlighting. SIGMA’s Super Multi-Layer Coating reduces flare and ghosting to help photographers produce sharp and high contrast images even in backlit conditions. The included lens hood can be attached to block out extraneous light, which can have a negative effect on rendering performance.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eBright prime functionality to experience photography at its best\u003c\/h6\u003e\n\u003cp\u003eA bright prime lens is an ideal way to experience the essence of the art of photography. Simply select a focal length that matches the image and enjoy complete control of the depth of field.\u003cbr\u003eThe 16mm F1.4 DC DN | Contemporary is the world’s first interchangeable lens for mirrorless Sony E-mount cameras in the APS-C format to offer a 24mm focal length (35mm equivalent) and F1.4 brightness. The lens for Micro Four Thirds offers a 32mm focal length (35mm equivalent) with the same bright F1.4 aperture. This is the large-diameter wide-angle lens for which mirrorless camera users have been waiting.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eRounded diaphragm\u003c\/h6\u003e\n\u003cp\u003eThe 9-blade rounded diaphragm creates an attractive blur in the out-of-focus areas of the image.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch5\u003e\u003cbr\u003e\u003c\/h5\u003e\n\u003ch5\u003eESSENTIALS:\u003c\/h5\u003e\n\u003ch6\u003eYou'll find Sigma's philosophy and craftsmanship\u003cbr\u003ein every product\u003c\/h6\u003e\n\u003cp\u003eSigma's new lineup fully expresses its approach to lenses and photography itself. All of Sigma's lenses belong to one of three lines—Contemporary, Art, or Sports—all of which share their development philosophy and advanced manufacturing system. High performance, high quality, and high end in every respect, these lenses give people who love photography lasting value and consistent, exciting results. The secret is Sigma's passion for craftsmanship that they put into every production process and every product.\u003c\/p\u003e","brand":"Sigma","offers":[{"title":"Default Title","offer_id":52239430254955,"sku":"1164710","price":539.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/785791-00.jpg?v=1695838336"},{"product_id":"sigma-56mm-f1-4-dc-dn-contemporary-x-mount","title":"Sigma 56mm f1.4 DC DN Contemporary - X Mount","description":"\u003ch5\u003eCompact, lightweight, and remarkable image quality―a mid-tele lens for APS-C mirrorless\u003c\/h5\u003e\n\u003ch6\u003eOffering an opportunity to experience the fun of shooting wide open, with F1.4 brightness\u003c\/h6\u003e\n\u003cp\u003eThe first of the series is the standard lens 30mm F1.4 DC DN | Contemporary, and the second is the wide-angle lens 16mm F1.4 DC DN | Contemporary. The third addition is this smallest mid-tele lens in its class, 56mm F1.4 DC DN | Contemporary. While retaining the compact, lightweight, and outstanding image quality concepts of the Contemporary line, thanks to SIGMA’s leading-edge technology, this lens provides the amount of bokeh and admirable brightness expected from F1.4 lenses even in the mid-tele range. This addition completes the large aperture series comprised of portable wide-angle, standard, and telephoto lenses.\u003c\/p\u003e\n\u003cp\u003e\u003csmall\u003e* The smallest in its class among F1.4 mid-tele lenses for APS-C mirrorless cameras\u003c\/small\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eSmooth AF ideal for video shooting\u003c\/h6\u003e\n\u003cp\u003eThe combination of optical design for video AF and the use of the stepping motor enables smooth and quiet autofocus. This lens is also compatible with the Sony E-mount Fast Hybrid AF, achieving precise AF tracking. By using the face recognition or eye AF functions of cameras, the focus will continuously be on the face or the eye even if the subject moves during the shoot.\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eHigh-precision, rugged brass bayonet mount\u003c\/h6\u003e\n\u003cp\u003eThe brass mount combines high precision with rugged construction. Its treated surfaces and enhanced strength contribute to the exceptional durability of the lens.\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eMount with Dust and Splash Resistant Structure\u003c\/h6\u003e\n\u003cp\u003eThe mount features a special sealing* to make the lens an excellent choice in a wide variety of conditions.\u003c\/p\u003e\n\u003cp\u003e\u003csmall\u003e* Except for Canon EF-M mount\u003c\/small\u003e\u003c\/p\u003e\n\u003cp\u003e\u003csmall\u003e\u003cbr\u003e\u003c\/small\u003e\u003c\/p\u003e\n\u003ch6\u003eImpressively compact construction with image quality rivaling SIGMA's Art line.\u003c\/h6\u003e\n\u003cp\u003eTo achieve such a compact construction, lens design is considered based on the capabilities of the camera body function to correct* peripheral light amount and distortion. Moreover, axial color aberration, which is difficult to eliminate by image processing, is efficiently corrected by incorporating an SLD glass element. Compactness and lightweight construction combined with superb image quality are achieved.\u003c\/p\u003e\n\u003cp\u003e\u003csmall\u003e* Limited to what the camera supports.\u003c\/small\u003e\u003c\/p\u003e\n\u003cp\u003e\u003csmall\u003e\u003cstrong\u003eEOS-M series cameras incompatible with aberration correction\u003c\/strong\u003e\u003cbr\u003eCameras incompatible with distortion correction\u003cbr\u003eEOS M5, EOS M6, EOS M100, EOS M10, EOS M3, EOS M2, EOS M\u003c\/small\u003e\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eDesigned to minimize flare and ghosting\u003c\/h6\u003e\n\u003cp\u003eFrom an early stage in the lens design process, flare and ghosting have been measured to establish an optical design resistant to strong incident light sources such as backlighting. SIGMA’s Super Multi-Layer Coating reduces flare and ghosting to help photographers produce sharp and high contrast images even in backlit conditions. The included lens hood can be attached to block out extraneous light, which can have a negative effect on rendering performance.\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eThe only three F1.4 AF lens systems for APS-C Sony E-mount mirrorless cameras\u003c\/h6\u003e\n\u003cp\u003eThe lens benefits from an open aperture of F1.4 to achieve a sufficient amount of bokeh and admirable brightness even with APS-C size cameras which tend to have smaller bokeh effects compared to 35mm full-size systems. Its compact and lightweight body is perfect for daily use, capable of capturing various scenes ranging from portraits to snapshots, as well as a night view.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eRounded diaphragm\u003c\/h6\u003e\n\u003cp\u003eThe 9-blade rounded diaphragm creates an attractive blur in the out-of-focus areas of the image.\u003c\/p\u003e\n\u003ch6\u003e\u003cbr\u003e\u003c\/h6\u003e\n\u003ch6\u003eSIGMA DC DN SERIES\u003c\/h6\u003e\n\u003cp\u003eOver the years, SIGMA has built an extensive lineup of bright prime lenses ranging from wide-angle to telephoto. Now, for mirrorless cameras, SIGMA is developing a range of interchangeable lenses that feature a lightweight, compact package for convenient daily shooting while delivering superior performance and covering the key focal lengths.\u003c\/p\u003e\n\u003cp\u003eDeveloped to feature a lightweight, compact package for everyday use, SIGMA DN lenses for mirrorless cameras deliver superior performance covering the key focal lengths. The new lens builds on the success of the 30mm F1.4 DC DN | Contemporary, which SIGMA released in 2016 as the first in a new series of prime lenses for mirrorless cameras. The 16mm F1.4 DC DN | Contemporary also combines F1.4 brightness with the top-level optical performance.\u003c\/p\u003e\n\u003cp\u003eThe first in this SIGMA series of prime lenses for mirrorless cameras was the standard prime 30mm F1.4 DC DN | Contemporary, then the wide-angle prime 16mm F1.4 DC DN | Contemporary, and now followed by the telephoto 56mm F1.4 DC DN | Contemporary, SIGMA has made a new and complete system for mirrorless camera users.\u003c\/p\u003e\n\u003ch5\u003e\u003cbr\u003e\u003c\/h5\u003e\n\u003ch5\u003eESSENTIALS\u003c\/h5\u003e\n\u003ch6\u003eYou'll find SIGMAs philosophy and craftsmanship in every product\u003c\/h6\u003e\n\u003cp\u003eSIGMAs new lineup fully expresses its approach to lenses and photography itself. All of SIGMAs lenses belong to one of three lines—Contemporary, Art, or Sports—all of which share their development philosophy and advanced manufacturing system. High performance, high quality, and high end in every respect, these lenses give people who love photography lasting value and consistent, exciting results. The secret is SIGMAs passion for craftsmanship that they put into every production process and every product.\u003csmall\u003e\u003cbr\u003e\u003c\/small\u003e\u003c\/p\u003e","brand":"Sigma","offers":[{"title":"Black \/ Fujifilm X-Mount","offer_id":52061305504107,"sku":"1164712","price":479.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/532261-00.jpg?v=1695838100"},{"product_id":"sigma-30mm-f1-4-dc-dn-contemporary-x-mount","title":"Sigma 30mm f1.4 DC DN Contemporary - X Mount","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003ch5 data-mce-fragment=\"1\"\u003eIntroducing a new F1.4 standard lens for mirrorless cameras\u003c\/h5\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eOffering an opportunity to experience the fun of shooting wide open, with F1.4 brightness\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSIGMA 30mm F1.4 DC DN | Contemporary large-aperture standard lens gives owners of mirrorless cameras the opportunity to experience the fun of shooting wide open, with F1.4 brightness. Photographers will enjoy the beautiful bokeh effect that only a large-aperture lens can offer and the exceptionally sharp optical performance expected from a fine prime lens. Leveraging SIGMA’s latest technologies and design insights, this new lens fulfills the concept of the Contemporary line, in which varied elements come together in optimal balance.\u003cbr data-mce-fragment=\"1\"\u003eA prime lens with a focal length of around 50mm and F1.4 brightness offers an angle of view very similar to human vision. The photographer can use the shallow depth of field at a wide-open aperture to take stunning portraits and tabletop still life shots. Or he or she can close the aperture for greater depth of field and shoot landscapes or snapshots. In this way, standard lenses allow photographers to enjoy so many of the fundamental methods of photography and have thus been favorites for decades. Photographers can experience F1.4 brightness and standard lens functionality with a 35mm equivalent focal length of 60mm on the Micro Four Thirds system, 48mm on the Canon EF-M Mount system, and 45mm on other systems.\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eA member of the high-performance Contemporary line, featuring SIGMA’s latest technologies\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFor optimal balance with light, compact camera bodies with a short flange back distance, SIGMA designed the new SIGMA 30mm F1.4 DC DN | Contemporary lens to be extremely compact. Moreover, the special design of the focus lens group allows fast and smooth AF performance for videography and more. This lens combines a compact design and comfortable operation while prioritizing outstanding image quality. Featuring SIGMA’s latest technologies, this lens digitally corrects optical distortion.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eExtra-long Hood (Supplied)\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe included lens hood is extra-long and features an anti-reflective coating to manage unwanted light. The hood also features rubber and anti-slip textures to make it easier for the photographer to hold while shooting.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eTSC used for a more compact structure and enhanced performance\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSince new material TSC (Thermally Stable Composite) is highly elastic, it exhibits minimal deformation. Parts made of TSC are therefore less prone to develop gaps between each other over time. The SIGMA 30mm F1.4 DC DN | Contemporary features a lens barrel and aperture parts made of TSC, which contribute both to the compactness of the lens and the smooth functioning of the aperture system. TSC helps increase the precision of cells holding lens elements and parts related to the focus lens group, further enhancing lens performance.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eCombining compactness with outstanding optical performance\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe front lens element features a high-refractive index, high-dispersion glass for extra power, and a shorter overall lens length. To optimize the lens for mirrorless cameras, two aspherical lens elements help ensure outstanding image quality and overall compactness. The SIGMA 30mm F1.4 DC DN | Contemporary features SIGMA’s inner focus technologies, while lighter lens elements in the focus lens group make possible a more compact actuator. Moreover, this lens offers outstanding stability whether the photographer is shooting handheld or has the camera placed on a surface. Structurally, the lens features materials and parts that contribute to its compact, lightweight structure. In summary, this is an unprecedented lens that combines outstanding optical performance with exceptional portability and usability.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eMount with Dust and Splash Resistant Structure\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe mount features a special sealing* to make the lens an excellent choice in a wide variety of conditions.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003csmall data-mce-fragment=\"1\"\u003eL-Mount and X Mount only\u003c\/small\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eA compact, lightweight lens offering outstanding image quality with F1.4 brightness\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIn addition to featuring an optimized layout and power distribution, this lens incorporates one aspherical lens element and one double aspherical lens element, as well as an element made of high-refractive-index, high-dispersion glass with high anomalous partial dispersion. By effectively leveraging these technologies, the lens delivers an outstanding level of light to the edges of the image while minimizing transverse chromatic aberration. To correct distortion, the lens takes advantage of the image correction* capabilities of the mirrorless camera body, using the corrective power of the optical system to enhance sharpness. The final result is an extremely compact lens that delivers image quality that rivals that of Sigma Art line lenses.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003csmall data-mce-fragment=\"1\"\u003eLimited to what the camera supports.\u003c\/small\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eDesigned to minimize flare and ghosting\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eFrom an early stage in the lens design process, flare and ghosting have been measured to establish an optical design resistant to strong incident light sources such as backlighting. SIGMA’s Super Multi-Layer Coating reduces flare and ghosting to help photographers produce sharp and high contrast images even in backlit conditions. The included lens hood can be attached to block out extraneous light, which can have a negative effect on rendering performance.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eShallow depth of field for a beautiful bokeh effect\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe large-diameter lens with F1.4 brightness makes possible a shallow depth of field for a beautiful bokeh effect—unavailable until now in a standard lens for mirrorless cameras.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eHigh-precision, rugged brass bayonet mount\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe brass mount combines high precision with rugged construction. Its treated surfaces and enhanced strength contribute to the exceptional durability of the lens.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eRounded diaphragm\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe 9-blade rounded diaphragm creates an attractive blur in the out-of-focus areas of the image.\u003c\/p\u003e","brand":"Sigma","offers":[{"title":"Default Title","offer_id":44708761272635,"sku":"1164711","price":319.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/3256\/2235\/files\/1164711-00.jpg?v=1697813683"},{"product_id":"fujifilm-xf-8mm-f3-5-r-wr","title":"Fujifilm XF 8mm f3.5 R WR","description":"\u003ch6\u003e\n\u003cmeta charset=\"utf-8\"\u003eBROADEN YOUR CREATIVE HORIZONS\u003c\/h6\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eExpand your view of the world with FUJINON XF8mmF3.5 R WR lens. \u003c\/span\u003e\u003cspan\u003eWith a 35mm focal length equivalent to 12mm and an angle of view \u003c\/span\u003e\u003cspan\u003eover 120 ̊, this ultra-wide lens takes in a more expansive view than \u003c\/span\u003e\u003cspan\u003ethe human eye. Get up close and personal with a subject while \u003c\/span\u003e\u003cspan\u003eincluding plenty of the background, thanks to front-to-back sharpness, \u003c\/span\u003e\u003cspan\u003eensuring every element is viewed in stunning detail. XF8mmF3.5 \u003c\/span\u003e\u003cspan\u003eis perfect for recording selfie-style or when you need a lens to take \u003c\/span\u003e\u003cspan\u003ein the world’s expanse.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch6\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eSTUNNING SHARPNESS ACROSS THE FRAME\u003c\/span\u003e\u003c\/h6\u003e\n\u003cp\u003e\u003cspan\u003eUltra-wide lenses are often bulky, with considerable front elements, \u003c\/span\u003e\u003cspan\u003ebut not XF8mmF3.5. It is remarkably compact and lightweight, \u003c\/span\u003e\u003cspan\u003eweighing just 215g (7.6oz), so it’s never a burden to add to your \u003c\/span\u003e\u003cspan\u003ebag. The compact dimensions allow you to attach filters to the front \u003c\/span\u003e\u003cspan\u003eof the lens using the 62mm thread, making it easy to use accessories, \u003c\/span\u003e\u003cspan\u003eincluding neutral density or polarizing filters, for unlimited creative \u003c\/span\u003e\u003cspan\u003eexpression. The lens's weather-resistant design protects it from dust, \u003c\/span\u003e\u003cspan\u003emoisture, and low temperatures, so you can use it in challenging \u003c\/span\u003e\u003cspan\u003eenvironments.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch6\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eSMALL IS BEAUTIFUL\u003c\/span\u003e\u003c\/h6\u003e\n\u003cp\u003e\u003cspan\u003eXF8mmF3.5 is engineered to work with the latest 40-megapixel \u003c\/span\u003e\u003cspan\u003eX-Trans sensors, providing a crystal-sharp image. 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The \u003c\/span\u003e\u003cspan\u003elens’s rectilinear design also means that distortion at the edges of \u003c\/span\u003e\u003cspan\u003ethe frame is minimized, ensuring that vertical lines in a scene stay \u003c\/span\u003e\u003cspan\u003evertical when creating images and video.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch6\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eFOCUS ON WHAT MATTERS\u003c\/span\u003e\u003c\/h6\u003e\n\u003cp\u003e\u003cspan\u003eDon’t let anything pass you by—focusing speeds of XF8mmF3.5 are \u003c\/span\u003e\u003cspan\u003etruly impressive, with shifts in focus almost imperceptible to the \u003c\/span\u003e\u003cspan\u003ehuman eye. XF8mmF3.5 features an inner focusing mechanism and \u003c\/span\u003e\u003cspan\u003elow-focus breathing, so it’s equally at home whether you’re creating \u003c\/span\u003e\u003cspan\u003estunning videos or superb stills. The ultra-wide focal length produces \u003c\/span\u003e\u003cspan\u003esharpness that extends well beyond the focusing point—place \u003c\/span\u003e\u003cspan\u003ea subject a few feet in front of the camera, and, with an aperture \u003c\/span\u003e\u003cspan\u003eof F8, everything will be sharp from front to back, so you can be \u003c\/span\u003e\u003cspan\u003ein the moment. \u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eFor creative stills and video, XF8mmF3.5 R WR (XF8mmF3.5) allows you to create a dynamic view of the world. It offers a 35mm focal length equivalent to 12mm and an angle of view over 120°. The lens’s high-quality optics delivers outstanding sharpness and minimal distortion from edge to edge. 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