Nikon
Nikon AF-S 50mm f1.4 G
Pickup currently unavailable at Camera West Rancho Mirage
Ultra-Fast, Amazingly Sharp
Expect outstanding image quality, edge-to-edge sharpness and high contrast with the AF-S NIKKOR 50mm f/1.4G. Brilliant for portrait photography, general use (focuses as close as 1.5 feet) and video recording, this high quality lens produces tack sharp images and conquers low light environments with ease. If you are looking for an ultra-fast prime lens that gives you a standard angle of view, superior color reproduction and smooth, natural background blur (bokeh), this is the lens for you.
Exceptional background blur
Ultra-fast f/1.4 aperture and rounded 9-blade diaphragm
With a maximum aperture of f/1.4 and Nikon’s unique rounded 9-blade diaphragm, the AF-S NIKKOR 50mm f/1.4G renders a remarkably smooth, natural background blur (bokeh). This makes it an ideal lens for portraits—subjects can be isolated from their backgrounds for a dramatic composition.
Versatile angle of view
Great for FX- and DX-format DSLRs
The AF-S NIKKOR 50mm f/1.4G offers a classic, “normal” (50mm) angle of view when used on an FX-format DSLR or 35mm film camera. When used on a DX-format camera, however, it becomes an ideal portrait lens, approximating the moderate telephoto perspective of a 75mm lens on an FX-format DSLR or 35mm film camera. Close focusing to 1.5 ft extends versatility.
Comfortable Working Distance
Classic portraits with a classic lens
The AF-S NIKKOR 50mm f/1.4G allows for a comfortable working distance between you and your subject - producing a more natural response.
Fast Normal
A must-have for professionals and enthusiasts alike
When used on an FX DSLR, the perspective rendered by the 50mm nearly matches the human eye. The background blur is exaggerated thanks to its f/1.4 aperture. This results in a natural appearance of the subject within the image. When used on a DX DSLR, the 50mm lens acts as a 75mm portrait lens with the subject filling more of the frame.
Technology
Silent Wave Motor
AF-S NIKKOR lenses feature Nikon’s Silent Wave Motor, which represents a significant advance in AF lens technology.
M/A
Select NIKKOR lenses have a focusing mode which allows switching from automatic to manual focusing with virtually no lag time by simply turning the focusing ring on the lens.
Super Integrated Coating
Nikon Super Integrated Coating is Nikon's term for its multilayer coating of the optical elements in NIKKOR lenses.
Features at a Glance
Product information
All our shipments are fully insured. For shipments valued over $150, a direct signature will be required upon delivery.
We utilize various shipping carriers, with FedEx Express being our primary choice for 2-Day and Overnight shipping within the US, as well as International deliveries.
We accept returns within 14 days of delivery, subject to a restocking fee of up to 15%. This fee is not for profit, but to cover the costs associated with selling an item. Each return is evaluated individually, and we strive to minimize this fee. In many instances, we waive it entirely if the refund credit can be applied towards another item in the store.
Please note, all returned items must be in the condition in which they were shipped. If the items are returned in a different condition, we will not be able to accept them.
We highly recommend visiting us in person to experience our fine photographic tools before deciding which tool best fits your needs. Please note that our inventory is distributed among our three stores, and what you see online may be at any of these locations. Below are a few points that we’d like to make in order to meet your needs for in store pick up.
The location of each item is indicated online. For convenience, you can choose to pick up your item at any of our stores. Once purchased, the item should be ready for pick up within 4 hours at the designated store, although this might vary depending on the store's busyness and time of day. We request that you wait for a notification from us confirming that your order is ready for pick up, to ensure the best service.
If your chosen item is not available at your preferred store, we can transfer it there after purchase. If you want to pick up an item at a different store, select that store for pick up during checkout, or choose a regular shipping method and let us know your preferred pick up store via support@camerawest.com or by responding to your order confirmation email.
For any questions about in-store pick up, please email support@camerawest.com. We'll do our best to accommodate your needs.
We offer a concierge trade-in program for the gear you'd like to upgrade, cross-grade, or simply pass on to a new owner. This enables you to acquire the tools that fit your specific needs. The easiest way to trade is to bring your gear into one of our stores and meet with us in person. However, we also accommodate those who can't visit our stores. Our online process is both personal and simple.
To begin, fill out the form on our Trade // Sell page with the details of the fine photographic equipment or watches you'd like to trade in. One of our team members will then contact you to confirm any details we might need for an accurate estimate. We will provide an estimate that doesn’t only look at the value of your trade in but the whole picture of where you want to go. If the estimate is satisfactory to you, we can provide a shipping label for you to ship your gear to one of our stores for a final inspection and store credit. Finally, we apply that credit towards your new gear!